Top 100 Social Media, Internet Marketing & SEO Blogs – 2011

This is a guest post from Yvette Pistorio, Senior Supervisor of Media Research and Beth Blanchard, Supervisor of Media Research at Cision.

It’s about that time of year for Cision and Sarah Evans to unleash the list of the Top 100 Social Media and Internet Marketing blogs on you. But this year, we’ve changed it up a bit. We’ve included SEO blogs in our list since it is becoming an even stronger force in 2011!

Here’s a rundown of our measurement analysis. We chose four Web audience metrics: Average Unique Visitors per Month (available in CisionPoint), Average Page Views per Month per Unique Visitor, Average Time (seconds) per Month per Unique Visitor, and Average Visits per Month per Unique, all from Compete.com. Using Cision’s media database, I was able to find over 400 blogs covering social media, online marketing and search engines as a whole. From there, I drilled the entire list down to the blogs that primarily focused on social media, online marketing and SEO. Next, I ranked the blogs based on the four metrics provided by Compete. You can also quickly follow what this presitigous group is tweeting about through Cision’s Twitter list here. Here are the results.

Disclaimer: a question we’ve addressed often on this blog and in many of our free Cision Webinars, with all the metrics available for determining influence on the social Web, how can you determine which blogs really matter? Unfortunately there isn’t one metric that serves as a reliable indicator. As Jay noted in his original list, influence is subjective by nature and we’ve read a lot of great posts by bloggers who didn’t make the list. Some of them wield more influence in social media education endeavors outside of their blogs, such as conferences, Webinars, podcasts and white papers.

Since we included SEO blogs, our list has shifted quite a bit from last year, so some of the power rankings may seem extreme since there are so many new blogs to the list. Here’s a look:

UPDATE 4/15/11: Our original analysis accidentally overlooked 3 top 100 blogs, which have since been added to the list below. It was an accidental oversight on our part, and our apologies go out to Valeria Maltoni, Todd Defren and Matt Cutts… all amazing bloggers who should have been on the original list.

Rank Blog Rank Change
1 Social Media Examiner
2 Ignite Social Media same
3 Mashable -2
4 Search Engine Land
5 SEOmoz Blog
6 Local SEO Guide
7 HubSpot Internet Marketing Blog 5
8 Occam’s Razor
9 ViperChill
10 Find and Convert 63
11 SEO Book.com
12 Fathom SEO Search Engine Marketing Blog
13 ChrisBrogan.com same
14 Seth Godin’s Blog -6
15 Zac Johnson
16 Outspoken Media
17 Social Media Today -10
18 Ogilvy PR 360 Digital Influence Blog -8
19 Graywolf’s SEO Blog
20 All Facebook
21 ReveNews
22 Conversation Marketing 8
23 Online Marketing Blog
24 Cape Cod SEO
25 Six Pixels of Separation 11
26 Vertical Measures
27 kikolani.com
28 SheGeeks 32
29 Inside Facebook -17
30 The Altimeter by Charlene Li 16
31 SEO Chicks
32 Marketing Pilgrim -5
33 Convince & Convert -7
34 Daily Blog Tips -15
35 Bruce Clay Blog
36 Small Business Search Marketing -22
37 aimClear Blog -33
38 Matt Cutt’s Blog #VALUE!
39 Digital Podcast
40 SEO 2.0
41 Brian Solis -16
42 digiday:DAILY -26
43 Peter Shankman same
44 FreshNetworks Blog 14
45 Social Media Explorer -19
46 V3
47 Online Fandom
48 SocialMouths same
49 Internet Marketing with Matt Bacak 12
50 PRSarahEvans 12
51 britopian.com
52 Successful Blog 14
53 Web Strategy by Jeremiah Owyang -24
54 Danny Brown -48
55 Influential Marketing Blog
56 Scobleizer 2
57 TrisHusseyDotCom
58 PR Squared -5
59 Palmer Web Marketing Blog
60 Creativity_Unbound 4
61 MackCollier.com
62 Journalistics 39
63 Donna’s Promo Talk
64 NoahBrier.com
65 PR 2.0 Strategies -16
66 Jaffe Juice
67 The RKG Blog
68 Jacob Morgan -2
69 Marketing Profs Daily Fix -32
70 Social Media Optimization 7
71 Save the Media
72 Logic + Emotion -14
73 Winning the Web -48
74 Hitwise
75 Pingable
76 Bruce MacVarish
77 SocialText Blog
78 SEO Smarty
79 Conversation Agent -30
80 The Marketing Technology Blog -40
81 Enterprise Search Practice Blog
82 NowSourcing
83 PR Communications -16
84 Affiliate Watcher
85 Amplify Interactive SEM Blog
86 The Social Media Marketing Blog -6
87 CisionBlog -56
88 Beth’s Blog -43
89 What’s Next Blog -5
90 Touchbase Blog
91 iBlogMarketing
92 Emergence Marketing
93 Capture the Conversation -1
94 Being Peter Kim -64
95 Bill Hartzer
96 Mannix Marketing Blog
97 Supercool Creative
98 Anil Dash’s Blog -30
99 bub.blicio.us -26
100 Broadcasting Brain
101 PR at Sunrise
102 The Proactive Report -15
103 Regular Geek -47

You can also check out Cision’s Top 10 UK Online Marketing blogs and follow those bloggers on Twitter.




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