In the many years we’ve been doing our State of the Media Report, perhaps no year was as transformational or monumental as 2016. With a presidential election taking place, the issue of “fake news” came to the forefront of public conversation, leading journalists to feel that they have lost public trust. Combined with shakeups at many prominent news organizations (outlined in the below timeline), the media is a state of flux — working to rebuild trust amid declining budgets, shifting personnel and new digital mediums that alter the way the public consumes news. Below are some of the major events and announcements that shaped the current state of the media.
Kevin Akeroyd oversees Cision’s executive management team across operations globally. He has more than 25 years of experience in reshaping modern digital, social and mobile marketing globally.