Comms Best Practices

How Top PR Pros Track Down the Best B2B Influencers

You’re trying to pitch a story about an innovative new product aimed at financial services companies. You check the key […]

Navigating the Video Content Jungle

6 Simple Ways to Create Better PR Pitches

10 Types of Content That Drive Demand & Boost Engagement

How to Turn Your Brand Crisis into PR Success with Ease

View All

Executive Insights

How to Strengthen Returns from Micro-Influencers

If you’re not seeing returns from your micro-influencers or brand ambassadors, it’s likely that your brand is doing something wrong.

Why Facebook & Google Can’t Afford to Legitimize Fake News Sources

How Agencies and In-House Teams Bring Out the Best in Each Other

Injecting Creative Into Marketing for More Earned Media

Bringing PR Measurement Into the Digital Era

View All