How to Connect With Your Instagram Audience

Instagram isn’t just for “the kids” anymore. Your audience is there, which means you need to embrace this fast-growing social platform. How can you leverage Instagram’s full potential? Use Jenn Herman’s tips!

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Slice Communications: Cision’s Media Database Trounced the Competition

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by Katie Gaab / Featured

Pitching the right reporter at the right time is key. But if your media database has holes, you’ll miss the perfect opportunity. Slice Communications, a Philadelphia-based public relations and social media agency, was spending way too much time searching for accurate contact information using Meltwater’s platform. That’s why they switched to Cision PR software. Since […]

5 Things Everyone Should Know About Snapchat

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by Jim Dougherty / Best Practices

“I have a 21, 19 and 16-year-old using Snapchat for everything including texting. Both (traditional) texting and emailing are dinosaurs to them. We snap together over 100 times a day. It’s keeps them close to me while away at college or with their father.” – Leah Fein-Roque, Public Relations Manager, SociallyFein Recently I reached out […]

Vice’s Lady-Centric Channel, Broadly Has Launched

Image courtesy of Twitter
by Cision Staff / Media Updates

Broadly, Vice’s newest platform focused on women’s interest has launched today. The site was pitched to Vice last year by Tracie Egan Morrissey, and was picked up on the spot. Egan Morrissey was working as an editor for Jezebel at the time, and now serves as the editor in chief and director of content for […]

Top 10 Tech Insider Staffers on Twitter

LiftOff
by Cision Staff / Top Lists

Tech Insider, Business Insider’s first spin-off site launched this week and offers an inside look at the latest culture, innovation, science and technology news. The site features original content from some of the best names in the field covering everything from virtual reality to intelligent and sustainable design. This week we are taking a look […]

Ken Monro, William Mendelson Talk Re-Launch of Bigger, Better Chicago Scene Magazine

Chicago
by Laura Botham / Influencers

If you’ve visited Chicago in the summer, you know that the waterfront is the place to be – particularly on a boat. If you aren’t lucky enough to have a FWB (Friend With Boat), Chicago Scene has got you covered with their annual boat party. And if you’re the type who wants to know where the […]

How Politics Redefined the Vaccine Debate

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by Mathilda Joubert / Trends

It seems that no topic, however far afield from their area of expertise, is off-limits for U.S. presidential candidates. Running for president seems similar to preparing for a game show.  It involves cramming in a lot of facts on disparate subjects (complicated by travel, public speaking and baby-kissing), with the hope of raising enough money […]