Free Tip Sheet! Effectively Engage With Audiences on Instagram

Instagram is now the number one social media channel. How is your brand leveraging the photo-sharing platform? Follow these tips to build an effective PR and marketing strategy.

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Waterhouse PR: Cision Cut Our Media Monitoring From Hours to Minutes

Waterhouse PR - Cision
by Katie Gaab / Featured

For PR firms, social media monitoring has become an essential part of a successful agency’s offering. But without the right tools, it’s impossible to scale media monitoring services as the business grows. Just ask Waterhouse Public Relations, the largest public relations firm in the Tennessee Valley. “Scrubbing through Twitter, Facebook and Instagram to find what […]

10 Pro Tips for Instagram

Instagram for PR - Best Practices 2
by Jim Dougherty / Best Practices

Instagram can provide myriad benefits to your brand…if you know how to use it. Get 10 Instagram PR and marketing tips from the industry’s top minds.

CisionScoop | Nathan Storey Steps to Surface

by Cision Staff / Media Updates

Travel + Leisure assistant editor Nathan Storey has joined Surface as an associate travel editor. He first joined T+L as an editorial assistant in September 2010, following a stint with New York Resident and its sister publication, Hamptons Resident. Surface covers the latest in modern interior design across the world, aimed at design professionals. Follow Surface […]

Top 10 Cooking and Recipe Magazines on Pinterest

Image courtesy of Vilseskogen on Flickr.
by Cision Staff / Top Lists

Squeeze every last drop out of the rest of your summer by taking advantage of the farmer’s market, and the abundance of fresh, in season food! Pinterest is a great source to look for a tantalizing new recipe for that ingredient you found at the farmer’s market that you’ve never used before. This week, we have […]

Filling in White Space With Ideas: Q&A With Dorie Clark

by Katie Gaab / Influencers

It takes time, effort and a “unique” idea to go from busy worker bee to sought after thought leader. Dedicating time and energy to a cause can be easily organized, but how do you discover which idea to stand behind and speak up on? You need to pull from your personal experiences and accomplishments, says Dorie […]

Journalists Less Skeptical, More Reliant on Social Media

by Katie Gaab / Trends

Social media has turned the journalism world upside down, changing the way media outlets reach their audiences, PR professionals pitch their clients and journalists source their stories. While many journalists were hesitant to hop on the bandwagon four years ago, we now see a shift from skepticism to reliance on social media to source and […]