How to Recover From a Brand Crisis

It’s not a question of if a crisis will happen. It’s a question of when…and how your brand will recover. Quickly recover from a brand crisis by following these four steps.

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MediaPulse | A Weekly Media Round-Up

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by Cision Staff / Featured

Here are some media industry stories we’re following this week: The Big News: Bobbi “Krissy” Brown passes away at age 22 (USA Today); Internet reacts to death of Cecil the Lion (Adage); No pardon for Snowden (Esquire); Former Virginia Governor Jim Gilmore announces run for president (Breitbart); Acclaimed crime author Ann Rule passes away (seattlePI.com) […]

Establishing Goals for Your Press Release

Press-Release-Goals
by Susan Payton / Best Practices

As I’ve said before: having the right expectations for your press release plays a huge role in setting it up for success. Part of those expectations involves knowing what goals to establish so you can measure the results of your distributed press release. What are Reasonable Goals? Naturally, you want your press release to attract […]

Julie Whitaker Jumps into Hillary Clinton Campaign

Hillary 2016
by Cision Staff / Media Updates

The Hillary Clinton campaign has hired Julie Whitaker as Clinton’s social media director. Whitaker joins the campaign after a stint as managing editor of BFF at Buzzfeed. For more information and news on the campaign, visit the website here. Don’t miss the latest media news. Sign up for our daily or weekly emails now!

Top 10 Tech Insider Staffers on Twitter

LiftOff
by Cision Staff / Top Lists

Tech Insider, Business Insider’s first spin-off site launched this week and offers an inside look at the latest culture, innovation, science and technology news. The site features original content from some of the best names in the field covering everything from virtual reality to intelligent and sustainable design. This week we are taking a look […]

Ken Monro, William Mendelson Talk Re-Launch of Bigger, Better Chicago Scene Magazine

Chicago
by Laura Botham / Influencers

If you’ve visited Chicago in the summer, you know that the waterfront is the place to be – particularly on a boat. If you aren’t lucky enough to have a FWB (Friend With Boat), Chicago Scene has got you covered with their annual boat party. And if you’re the type who wants to know where the […]

Journalists Less Skeptical, More Reliant on Social Media

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by Katie Gaab / Trends

Social media has turned the journalism world upside down, changing the way media outlets reach their audiences, PR professionals pitch their clients and journalists source their stories. While many journalists were hesitant to hop on the bandwagon four years ago, we now see a shift from skepticism to reliance on social media to source and […]