Influencers

Cision® CMO, Chris Lynch, sat down with Steve Barrett, editorial director of PRWeek for the inaugural podcast of Earned Media Rising.

Tony Hardman - October 16, 2017

In this video, Baer asks and answers the important question — Is Fake News Really a Thing?

Tony Hardman - September 27, 2017

In the first of a series of videos, Jay Baer, founder of Convince & Convert and New York Times best-selling author shares his thoughts on the Cision 2017 Global Journalism Study. For this first video, Baer asks and answers the important question — Is social media and journalism linked?

Tony Hardman - September 18, 2017

Jay Baer, New York Times best-selling author and marketing expert, sat down with Cision Product Marketing Manager James Rubec, to discuss the Cision® Communications Cloud®.

Tony Hardman - August 31, 2017

Content from influencers gains about 11 times more return on investment than more common forms of digital marketing. However, gaining the attention of influencers in your field isn’t always easy.

Cision Contributor - August 30, 2017

Working with bloggers, industry leaders, and social media stars to spread the word about your brand can have a larger — and often more successful — impact than your brand could get through more traditional advertising and content marketing.

Susan Guillory - August 2, 2017

If you want PR to be seen as a relevant, valuable partner in driving business results, you must start measuring your efforts in a meaningful way.

Gini Dietrich - June 1, 2017

Meredith Lejeune and I discuss the importance of diversity in the workplace, and the value of both investing in and building relationships.

Julia Rabin - May 26, 2017

Amanda Bialek is a veteran in PR, with over 10 years of experience with clients in a variety of industries. […]

Julia Rabin - May 19, 2017

Kaitlyn Smith divulges her thoughts on the importance of building strong relationships in the industry and the benefit of early adoption in digital trends.

Julia Rabin - May 12, 2017

Gina Gerber stressed the importance of making yourself an invaluable asset, understanding people’s motivations, and creating authentic messages.

Julia Rabin - May 5, 2017

Cortés discusses the importance of internal communication, creating and following an effective business plan, and knowing how to add value to your team.

Julia Rabin - April 28, 2017

This week, I sat down with Tim to discuss his transition from journalism to PR, using the full array of media platforms to help clients tell stories, and building your personal brand to work your way up.

Julia Rabin - April 21, 2017

This week, I got to speak with Marian Salzman about combining a love for words with a love for impact measurement, a foolproof way to approach strategic communication, and her secrets to media relations success throughout her career.

Julia Rabin - April 14, 2017

The best way to get your story the coverage it deserves is by targeting the right influencers. Here’s how PR pros can pinpoint the right contacts.

Amy-Louise Tracey - April 14, 2017
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