Understand the effectiveness of your campaigns with our targeted media analysis and executive reporting.
Evaluate your company, products, spokespeople and competitors with industry-leading analytics configured to meet your needs.
- Assess media coverage to understand how it stacks up against the competition.
- Use the most reliable metrics to quantify the reach of your coverage and PR campaigns.
- Determine if your story is memorable with high-value prominence metrics.
SOCIAL MEDIA ANALYTICS
Social Media Analytics
Drive business decisions and influence strategy by integrating social data with traditional public relations metrics.
- Pinpoint conversations that matter, identifying trends and key influencers.
- Determine which social influencers to target with our comprehensive analytics.
- Create, save and export social media performance reports to keep your team informed.
PR CAMPAIGN REPORTING
PR Campaign Reporting
Show your stakeholders how public relations initiatives directly support the business.
- Get real-time snapshots that show the effectiveness of your PR campaigns in one place.
- Align and verify the progress of your internal and external resources.
- Show the impact of campaigns or larger initiatives and benchmark against competitors.
Cision's analysis tools let us measure performance and express results in multiple ways, and present those findings in a clear, effective format to our clients.