Overview

Tell your story and achieve your public relations and marketing goals within a single platform. Cision’s comprehensive tools allow you to access the world’s largest media database, distribute press releases, manage influencer outreach, measure social media activities and analyze the effectiveness of campaigns—all in one place.

Our all-in-one solution is for anyone with a story. How can we help you with yours?

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Cision’s comprehensive tools are integrated, so you only need one platform to achieve your public relations and marketing goals. The easiest way to Power Your Story­®.

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Product Details

How Cision Software Works

Public relations and marketing professionals come to us to find media influencers, target pitches, connect with audiences, monitor coverage and analyze campaign results. Members of the media come to us to find your content and build relationships. Our software offers an integrated solution, so customers can do everything in one place, saving time and money.


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MEDIA DATABASE

Find the Right Influencers 

The best way to reach your audience is by targeting its influencers. Tap into a database of over 1.6 million contacts, outlets, editorial calendars and pitchable opportunities to find the journalists, bloggers and social influencers who can tell your story.

 


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PRESS RELEASE DISTRIBUTION

Tell Your Story

Whether you’re looking to distribute a news release or share your story across social channels, you can deliver all of your content—articles, photos, videos, infographics and more—with one simple tool and unparalleled editorial support.

 


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MEDIA MONITORING

Track Your Story

You can’t understand the full impact of your coverage without comprehensive media monitoring. Listen to what people are saying about your brand across millions of social, broadcast, print and online sources and track all of those conversations in one place.

 


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MEDIA ANALYSIS & REPORTING

Analyze Your Impact

Measuring and analyzing a story’s impact can help drive success of future campaigns. Learn what messages and channels are working, and how to most effectively reach your audience—so you can achieve your PR goals, boost ROI and understand your brand reputation.

Once we loaded our content into Cision’s platform it began hitting the big name websites. We immediately saw an increase in all of our metrics. Since we started the Cision content marketing program, referral traffic to our website has increased by 20 percent.
- Daniel Durazo, Director of Communications
I am extremely pleased with Cision’s online media database and monitoring. I selected Cision after carefully considering all options because Cision offered the best quality products and services that fit my needs exactly.
- Jim McKinley, Public Relations Manager
A PR pro's greatest tool. Our AMP3 PR team uses Cision every day to stay in the know and up-to-date on media contacts in all industries and from all over.
- Alyson Roy, Co-Founder, AMP3
Just wanted to let you know that after using Cision for a while we love it. Thank you for helping us make the switch to you guys, it was worth it. The pub value information is much better and is making a big difference in our department.
- Sarah Todd-Evans, Communications Manager
Cision is a wonderful asset to CashNetUSA! We are able to find the right contacts quicker and more efficiently. Our customer service rep is available and helpful any time we have a question. He gets back to us immediately and always checks in with us. The database is constantly growing, helping us expand our outreach efforts and staying up-to-the-minute in media changes.
- Nivene Judeh, Content Marketing Analyst

Featured Content

The new and enhanced Cision® PRWeb packages are powered by PR Newswire’s industry-leading distribution network and reporting. With native integration into the Cision Communications Cloud®, it’s never been easier to reach, engage and impact your target audience.

December 1, 2017

Creating compelling videos and promoting them across multiple channels should be a part of every organizations’ communications plan. Here’s how to do it.

December 6, 2017

Looking for the latest earned media stats and trends? We’ve got you covered with The Ultimate List of Earned Media Statistics.

December 7, 2017

Transparency is key when it comes to successful marketing. A 2016 study from Label Insight reveals that nearly 40 percent of consumers will switch to a brand that is more transparent, and 56 percent of people say additional product information inspires more trust in a brand.

Cision Contributor - December 13, 2017