Overview

Tell your story and achieve your public relations and marketing goals within a single platform. Cision’s comprehensive tools allow you to access the world’s largest media database, distribute press releases, manage influencer outreach, measure social media activities and analyze the effectiveness of campaigns—all in one place.

Our all-in-one solution is for anyone with a story. How can we help you with yours?

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Cision’s comprehensive tools are integrated, so you only need one platform to achieve your public relations and marketing goals. The easiest way to Power Your Story­®.

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Product Details

How Cision Software Works

Public relations and marketing professionals come to us to find media influencers, target pitches, connect with audiences, monitor coverage and analyze campaign results. Members of the media come to us to find your content and build relationships. Our software offers an integrated solution, so customers can do everything in one place, saving time and money.


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MEDIA DATABASE

Find the Right Influencers 

The best way to reach your audience is by targeting its influencers. Tap into a database of over 1.6 million contacts, outlets, editorial calendars and pitchable opportunities to find the journalists, bloggers and social influencers who can tell your story.

 


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PRESS RELEASE DISTRIBUTION

Tell Your Story

Whether you’re looking to distribute a news release or share your story across social channels, you can deliver all of your content—articles, photos, videos, infographics and more—with one simple tool and unparalleled editorial support.

 


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MEDIA MONITORING

Track Your Story

You can’t understand the full impact of your coverage without comprehensive media monitoring. Listen to what people are saying about your brand across millions of social, broadcast, print and online sources and track all of those conversations in one place.

 


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MEDIA ANALYSIS & REPORTING

Analyze Your Impact

Measuring and analyzing a story’s impact can help drive success of future campaigns. Learn what messages and channels are working, and how to most effectively reach your audience—so you can achieve your PR goals, boost ROI and understand your brand reputation.

Once we loaded our content into Cision’s platform it began hitting the big name websites. We immediately saw an increase in all of our metrics. Since we started the Cision content marketing program, referral traffic to our website has increased by 20 percent.
- Daniel Durazo, Director of Communications
I am extremely pleased with Cision’s online media database and monitoring. I selected Cision after carefully considering all options because Cision offered the best quality products and services that fit my needs exactly.
- Jim McKinley, Public Relations Manager
Just wanted to let you know that after using Cision for a while we love it. Thank you for helping us make the switch to you guys, it was worth it. The pub value information is much better and is making a big difference in our department.
- Sarah Todd-Evans, Communications Manager
Cision is a wonderful asset to CashNetUSA! We are able to find the right contacts quicker and more efficiently. Our customer service rep is available and helpful any time we have a question. He gets back to us immediately and always checks in with us. The database is constantly growing, helping us expand our outreach efforts and staying up-to-the-minute in media changes.
- Nivene Judeh, Content Marketing Analyst
Cision’s powerful monitoring feature allows us to tap into real-time conversations about our product and services.
- Paul Sebastian, CMO

Featured Content

How has the State of the Media changed in 2017? Join our expert panel from GE, LEVICK and Cision for a discussion on the issues!

March 29, 2017

Discover the growing challenges 1,550 top journalists are facing and how to ensure your communications programs drive better engagement and results in Cision’s 2017 State of the Media Report.

March 17, 2017

The combination of the right message, strategy and technology can take your influencer strategy from complicated to coordinated. Learn how to target influencers and leverage them more effectively.

February 17, 2017

How can communicators can bring effective change to today’s media landscape? PR pro Camille Sheehan discusses 3 mind-blowing disruption tactics she learned from SXSW 2017.

Camille Sheehan - March 22, 2017
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