How will your branding engage influencers this year? Join Cision’s Valerie Lopez and Stacey Miller to learn how to identify the right influencers for your brand!
Listening is the first step in a process that drives communication success. Listening is an integral stage in your content creation and media engagement efforts.
With fewer eyeballs on network television or reading newspapers, marketers need to draw attention to their brands where people are paying attention. Today, that’s live sports.
How do you transform consumers’ wants into needs, and how do you show them that your brand can fulfill those needs? It’s simple: Identify your audience, and gear your content toward owning the solutions to their problems.