Social Media and IR: Rules and Best Practices for Publicly Listed Companies
For public companies and their investor relations teams, social media can be an easy way to interact with shareholders, many […]
HARO Best Practices for Journalists, Bloggers and Brand Communicators
Help a Reporter Out (HARO) is an invaluable service for reporters, bloggers and brand journalists who are looking for qualified sources to feature in their content. Help a Reporter Out (HARO) is an invaluable service for reporters, bloggers and brand journalists who are looking for qualified sources to feature in their content.
The Cision 2017 State of the Media Report
Discover the growing challenges 1,550 top journalists are facing and how to ensure your communications programs drive better engagement and results in Cision’s 2017 State of the Media Report.
Cision Communications Cloud™: Uncover Your Audience’s Influencers!
How will your branding engage influencers this year? Join Cision’s Valerie Lopez and Stacey Miller to learn how to identify the right influencers for your brand!
Targeted Outreach: Turn Influencers Into Brand Advocates
Cision’s new white paper shows you how to focus your outreach on the influencers that matter most and build strong relationships that advance your brand.
Listening: Turn Real-time Media Channel Insights into Communications Action Plans
Listening is the first step in a process that drives communication success. Listening is an integral stage in your content creation and media engagement efforts.
Major League Insights Into Baseball’s Social Media Fans
Transform your social mapping strategy with Cision’s new white paper, inspired by seven MLB teams.
Master the Mix: Amplify Your Campaign Results With Earned Media
Learn how you can drive higher impact from your campaigns by reading, "Master the Mix: Amplify Your Campaign Results with Earned Media," the latest white paper by Ken Wincko, Senior VP of Marketing, at Cision.
Top 100 2016 Election Journalists, Editors and Influencers
In “Top 100 2016 Election Journalists, Editors and Influencers,” you’ll learn about the journalists covering the 2016 election and gain valuable insights from decades of media research.
Influence by the Numbers: The Science Behind Influencer Marketing
What’s the secret to finding and engaging influencers? Join Cision’s Heidi Sullivan and founder of Rock the Status Quo, Carrie Morgan, to find out the challenges, best practices, technologies and success stories of the fast-growing world of influencer and advocate marketing.
2016 Global Social Journalism Study
To find out how journalists view and use social media, Cision worked in partnership with Canterbury Christ Church University to survey journalists in seven different countries, including the U.S., Canada and U.K.
Set Yourself Up For Holiday Gift Guide Success
Join Cision’s Anna Marevka for a free webinar to find out how you can spread the word about your brand and plan your holiday pitching strategy.
Analyzing Back-To-School Shopping Behaviors
Watch Cision's Michelle Vangel and Caitlin Jamali as they share findings from a study of social discussion among various shopper types.
Leverage the Impact of Social Insights to Inform Content and Messaging Strategy
While blunt metrics such as share of voice and sentiment are solid indicators, social can provide an enormous amount of insight into the hearts and minds of a brand's target audiences.
The 3 Audiences Real-Time Monitoring Unlocks For Brands
The free resource will help you turn conversations about real-time events into opportunities.
Team Up With Social Media Influencers
Join Cision’s Natalia Dykyj and Stacey Miller to learn how to engage influencers on social and connect with your audience.
Influencer Outreach & Media Intelligence: Leveraging Crisis Communication’s Real-Time Tactics
Ditch reactive strategies, understand the true impact of a crisis and build a real-time response team centered around influencer outreach and media intelligence with Cision’s latest white paper.
How to Launch an Enterprise-Wide Content Strategy
Is your enterprise organization's content strategy driving results? Watch the free, on-demand webinar with Convert's Bernie Borges, 3M's Carlos Abler and Cision's Caitlin Jamali to learn how to create a central, enterprise-wide content strategy that will help you reach your audience on social and other platforms.
The 9-Step Guide to Measuring Social ROI
Cision’s The 9-Step Guide to Measuring Social ROI has all the tips and tactics you need to accurately track, measure and prove how your social efforts affect business.
A Hub, Spokes & Technology: Social Media Strategy for Enterprise Businesses
Social media shouldn’t live in a silo. It should pervade every part of your organization from marketing and customer service to product development and recruiting.
71 Ways to Get Media Coverage
Look no further than Cision’s 71 Ways to Get Media Coverage. The free resource has all the tips you need to secure the media mentions your brand deserves.