Guest blogging can help your brand
Guest blogging can be one of the simplest and easiest ways to drive traffic to your brand’s blog or website – if you do it right. There are many guidelines and best practices that can be found about guest blogging, but we recently sat down with Andy Crestodina, co-founder of Orbit Media in Chicago and author of “Content Chemistry: The Illustrated Handbook for Content Marketing,” to get his tips on guest blogging in today’s competitive blogosphere.
“Social media gives us ways to gradually get on someone’s radar–before you actually submit something.”
–Andy Crestodina, Orbit Media