Featured Case Studies

Want to share your brand message? See how Tony Roma’s, Symmetry Software, the Newtown Memorial Fund and more have reached target audiences through Google, CBS, the Chicago Tribune and other publications.


The NALA Uses Cision PR Software to Establish Unique Client Base

The NALA Uses Cision PR Software to Establish Unique Client Base

The NALA turns to Cision’s media database, press release distribution, including PRWeb, and media analysis reporting services to maximize clients’ visibility, personalize outreach efforts and prove campaign success with tangible results.


The Last Well: PRWeb Press Releases Drove Visibility

The Last Well: Press Releases Helped Save 8,600 Lives

To raise awareness of the Ebola outbreak, The Last Well used PRWeb press releases as part of its media plan. The press releases increased visibility, helping raise $60,000 and save 8,600 lives.


County of Los Angeles: Targeted Press Releases Delivered Publicity

County of Los Angeles: Targeted Press Releases Delivered Publicity

Instead of blasting every reporter in L.A. with an email, the County of Los Angeles switched to targeted press releases and found they delivered better results.


Tony Roma’s: We’ve Never Earned More Media Coverage

Tony Roma’s: We’ve Never Earned More Media Coverage

An award-winning restaurant with 160 locations in 34 countries, Tony Roma’s increased its brand awareness using press releases that delivered publicity across radio, TV, print and online outlets.


Newtown Memorial Fund Uses News Releases to Build Sustainable Fund

Newtown Memorial Fund Uses News Releases to Build Sustainable Fund

News coverage drove awareness for the Newtown Memorial Fund, a nonprofit dedicated to helping the families and community affected by the Sandy Hook Elementary tragedy. As headlines faded, it turned to our news releases to reach a broader audience.


Symmetry Software Earns Publicity in Inc.com, Business Insider and More

Symmetry Software Earns Publicity in Inc.com, Business Insider and More

Symmetry Software is the expert in payroll tax solutions, but its niche market made it difficult to get the word out. Our news releases delivered publicity that helped frame the company as industry thought leaders.


Menus That Talk Gets Coverage in FOX, CBS and the Chicago Tribune

Menus That Talk Gets Coverage in FOX, CBS and the Chicago Tribune

Within hours of publishing a news release about its technology, an outlet contacted Menus That Talk. Its story made it to the front page of the Chicago Tribune’s site, on FOX and CBS affiliates and many other publications.


ExpertBail Changes Industry Perception and Gains a Loyal Fan Base

ExpertBail wanted to counter misperceptions of its industry. Through targeted online news releases, it built a trusted brand, gained nearly 20,000 Facebook fans and grew its online presence.


POS Supply Solutions: Online News Releases Spike Traffic and Drive Sales

POS Supply Solutions: Online News Releases Spike Traffic and Drive Sales

A small business attempting to drive brand awareness, POS Supply Solutions turned to our online news releases. It saw spikes in website traffic and sales accompanying its news releases.


Convoy of Hope Benefits From a Snowball Effect of Publicity

Convoy of Hope Benefits From a Snowball Effect of Publicity

Convoy of Hope calls its greatest weapon stories related to its feeding initiatives. When outlets covered its news releases, it found that other outlets picked it up and posted it, too.


News Releases Help ACVB Drive Tourism to Arlington, TX

News Releases Help ACVB Drive Tourism to Arlington, TX

The Arlington Convention & Visitor’s Bureau switched to a competitor of Cision, but quickly found the new PR software provider didn’t meet its needs. It switched back to our news releases and media monitoring after only three months.

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