Nov 2, 2017
There’s a new trend in the creative world — more companies are building their own in-house teams for a range of creative work that used to be assigned to external agencies.
May 24, 2017
A press release isn’t a tweet, a newsbite or factoid. It’s a press release. And it’s your story. Here is how you can tell it:
May 2, 2017
Combine social media and PR together like PB&J to explode your visibility. Here's how to do it.
Apr 20, 2017
Why no one cares about your products' features and how to fix it.
Apr 18, 2017
Here are three tactics to help you get the most of your martech stack.
Apr 18, 2017
To get the most mileage out of your PR content, it’s important to create a content hub that’s been strategically planned. Here's how to do it.
Mar 30, 2017
Instagram "collections" allow users to aggregate ten photos or videos into one post. Here's how to create awesome collections.
Feb 20, 2017
When brands are monitoring, they need to take into consideration external factors that may affect their data and analysis to ensure their data is as clean as possible. Here are three monitoring pitfalls you can encounter when gathering social media data.
Feb 19, 2016
Here are a few themes we’ve compiled for pitching one of the top technology sites: CNET.
May 1, 2015
Mobile madness has besieged our culture completely. As the Pew Research Center’s report on U.S. Smartphone Use in 2015 indicates, two […]
Sep 2, 2014
The secret of measuring for impact is knowing what is meaningful and can guide decisions.
Apr 4, 2014
Digital Engagement Manager Gina Joseph and Social Media Manager Lisa Denten are in Orlando, Fla., at the Social Media for […]
Mar 31, 2014
If you’re in the PR or marketing field, you’ve probably heard of Arment Dietrich CEO Gini Dietrich and the blog […]
Mar 26, 2014
Earlier this year we took a look at B2C brands implementing content marketing well, and now we’re heading over to […]
Mar 21, 2014
This is a guest post by Kevin Bailey, CMO of Relevance. Today’s digitally savvy PR professionals are adding organic search […]