blogger outreach

PR News Roundup 7/13/12: 5 PR Blog posts You May Have Missed

It’s time for my weekly round-up of the best blog posts I have seen around the web this past week! […]

PR News Roundup 4/20/12: 5 PR Blog posts You May Have Missed

It’s time for my weekly round-up of the best blog posts I have seen around the web this past week! […]

In search of the average blogger

The notion that there is such a thing as “the average blogger” is to be handled carefully. Generalizing about the […]

The influence of mom bloggers: real, growing and under fire

If you need evidence that the PR community is adopting blogger outreach en masse, look no further than a group […]

Top blogs across the pond

A question we’ve addressed often on this blog is, with all the metrics available for determining influence on the social […]

Honing in on pitchable, receptive blogs for media research

How to get past feeling overwhelmed about the blogosphere When you’re faced with the prospect of engaging blogs as part […]