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State of the Media Webinar

State of the Media 2012 Part Two: Magazines (plus Free Webinar!)

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It’s got key trends, insight, analysis, expert advice… but this week’s State of the Media Report isn’t complete without an explanation. Join us this Wednesday for our State of the Media Webinar. Hosted by experts behind the report, it’s an hour of interactive insight including a QA session – click here to sign up and watch a video preview of what’s in store.
Vocus State of the Media Report

Download the 2012 State of the Media Report! (Plus Bonus Interview)

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Our 2012 State of the Media Report landed today! The forecast: rapid change. Media outlets are experimenting with digital content in ways we couldn’t have imagined a couple of years ago and the future’s bright. As well as the full report to download, we’ve got an interview with newspaper expert David Coates to explore this year’s key trends. Enjoy!
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State of the Media Q3: New from the Vocus Media Research Team

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Social media, mobile devices and experimentation continue to take the stage within the media industry, says the latest report from our Media Research Team. But while the traditional industry appeared to remain stable throughout the year, a number of layoffs and consolidations indicate that the boat is still rocking. We’ve got the highlights from our Q3 State of the Media report here.
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Links We Love: Friday, September 16th

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It’s time for our weekly round-up of our favorite articles, videos, and tidbits from the world of PR, social media, and marketing. Check out this week's installment of the the links we love!
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Peter Shankman Guest Post: Announcing HARO's New Features!

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“When HARO was acquired by Vocus in June of 2010, I promised that there'd be no changes to the HARO. It'd still be free, it'd still do everything we told you it would do, and that when we did have changes, they'd benefit you, and you'd hear it here first. And today, we've got some really, really great news.” Read on for a special guest post by HARO founder Peter Shankman on the future of the service.
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Links We Love: Friday, August 5th

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Happy Friday! We’ve collected our five favorite reads from the last five days for you. This week: managing information overload, ten ways to craft a better news pitch, tips for dealing with social media fatigue, why media relations pros need to keep learning and learning, and a collection of choice customer complaints to remind us all of the importance of listening.
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How Vocus Helped a Bail Bonds Company Build a Brand

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For years, says Eric Granof, Chief Marketing Officer of AIA, bail agents have fought an uphill battle. Although they assist clients who are in trouble with the law, they’re not always depicted as a helping hand. With a little help from Vocus, though, Eric and AIA are changing things. Now, they’ve built the industry’s first national brand, ExpertBail. Here’s how.