pitching

6 Simple Rules for Email Pitches

You probably won't be surprised to learn that journalists continue to prefer email as the primary means of contact, with more than 90 percent indicating it as the best way to directly pitch a story idea. You also may not be surprised that there is a lot of conflicting advice about how to make your email pitches resonate.

Zeroing in on the right influencers in a crowded marketplace

AKA Media landed a spot on the LIVE with Kelly show using Cision’s Influencer Identification Tools. Read their tips for achieving similar results!

How to Create Content Journalists Want to Cover

Are you pitching reporters but not receiving responses? That’s because you’re not giving them what they want. When reporters go […]

How to Use Your Company’s Culture to Get Media Coverage

Generating brand awareness through earned media doesn’t always have to revolve around your products, services, data or thought leadership. In […]

4 Steps to Pitching a Journalist

If you’re new to the world of DIY public relations, let’s take a look at one of the essential components […]

PR 101: How to Pitch The New York Times

Cision’s Media Research team reaches out to thousands of journalists each day in an effort to enhance our knowledge base. […]

#HAROConnects With Chicago Tribune: Top 10 Pitching Tips

On Tuesday, HARO (Help A Reporter Out) hosted a Q&A panel at the Cision headquarters in Chicago that featured three […]

5 Pitching Tips for Holiday Gift Guide Success

In PR, Christmas comes in July, and gearing up for a successful holiday gift guide season is essential for running […]

Free PR Kit! Get Your Holiday PR Started Today

How can you stand out when every brand claims to have this year’s must-have holiday item? Have a trusted third-party publication tell the world for you. Cision's Holiday Gift Guide PR Kit can help!

USA Today’s Tips for Pitching to Get News Coverage

Ever wished you could pick top journalists' brains? See what leaders from USA Today say about how PR pros and journalists can build productive relationships.

#InnovateNow With Michael Smart: Keys to Impactful Pitches

The proliferation of owned media. The democratization of voice through social. Media’s evolving landscape. New ways to accurately measure and […]

Nonprofit PR Kit: Content Creation Doesn’t Need a Big Budget

In recent years, “giving day” events have built momentum in the nonprofit sector, creating buzz and driving donations for local […]

4 Media Relations Tips to Live By

Since the start of public relations, media placements have been the holy grail of PR success. However, with shrinking newsrooms […]

3 Reasons to Build a Niche Community

Finding the right influencers to advocate for your brand and building long-lasting relationships takes time and patience. But it doesn’t […]

5 Signs a Site or Blog Isn’t A Good One to Pitch

When it comes to finding public relations opportunities, the more sites that talk about your brand, the better, right? Not […]

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