press release distribution

How to Write a Press Release That Converts

The purpose of your press release is to remind the media, your clients, and other businesses why your company is relevant.

Get More From The Relationship With Your Press Release Provider

At some point in your life, you may have had to “define the relationship” with someone. It’s that critical, yet sometimes awkward, point in the relationship where two people sit down and ask, “What are we?” Chances are, you haven’t given this a second thought when it comes to your newswire provider.

5 Ways to Reimagine the Press Release

You probably send out press releases when you have to – “checking the box” for corporate disclosure or crisis management. But there are lots of reasons your company wants to get its story out. A well-crafted press release can do just that.

How Your News Release Can Help the Media Do Their Job

Companies have a story to tell, and the media needs to tell a story. Here's how to help the media tell a better story.

4 Press Release Tips for Succeeding in the Wake of the Latest Google Updates

I don’t often write press releases but this week I’ve been tasked to do so for an upcoming announcement. Nowadays, […]

The Simplest Way to Send a Press Release

This is a guest post by Vanessa Bugasch, SVP of Global & Product Marketing, Cision US. As head of the […]

Content Marketing and the evolution of the press release

I’ve been in the press release industry for over a decade. Yet surprisingly, I’ll be the first to admit that […]

How email and press releases can work together

Ever hear the expression, “the whole is greater than the sum of the parts.”  We think this perfectly describes the […]

5 Small Business Marketing Benefits From News Release Services

For all those small business owners wondering how they’ll compete successfully with bigger industry players we say, take heart.  You […]

PR News Roundup 12/2/11: 5 PR Blog posts You May Have Missed

It’s time for my weekly round-up of the best blog posts I have seen around the web last week! It’s […]

5 tips for getting your story noticed

This is a guest post from Jason Kintzler, Founder of PitchEngine. This post was originally published on New Media Cowboy. […]

PR News Roundup 10/21/11: 5 PR Blog posts You May Have Missed

It’s time for my weekly round-up of the best blog posts I have seen around the web this week! Here’s the […]

Client Story #5: PitchEngine, the tool you didn’t know you needed

For more than a month, we’ve been talking to you about PitchEngine’s social publishing tool and speaking with some of  their most devoted […]

PR News Roundup 9/30/11: 5 PR Blog posts You May Have Missed

It’s time for my weekly round-up of the best blog posts I have seen around the web this week! Here’s the […]

Client Story #3: PitchEngine, the tool you didn’t know you needed

Over the last few weeks, I’ve posted Q&A with some of PitchEngine’s most loyal clients in hopes of showing our […]

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