Companies have a story to tell, and the media needs to tell a story. Here’s how to help the media tell a better story.
There’s far more to press releases than writing. Here are three components of a successful press release strategy: Creation, Distribution and Amplification.
Every day, 1,800 press releases are published in the United States. Do yours stand out or go unnoticed? Learn to grab journalists’ attention with your news!
Hoping to get the media interested in your brand’s news? Keep these three things in mind before distributing your next press release.
Press release distribution companies are getting pickier and pickier about what they will approve in terms of press release topics […]
As I said in a recent article, the success of your press release campaign relies heavily on you having the […]
“After I returned from Liberia at the height of the Ebola outbreak, I knew I needed to generate awareness in […]
Let’s face it: a press release on its own is okay, but having a visual component really gives it that […]
When it comes to getting more people to read your press release, nothing does the job better than a well-written […]