social media

Jim Dougherty explains how Facebook’s unified inbox works, and goes in-depth about how customer service (social care) occurs on each of Facebook’s platforms.

Jim Dougherty - December 5, 2016

“Good relationships aren’t transactional.” – Dan Ariely, Payoff: The Hidden Logic That Shapes Our Motivations Twitter communication is transactional. The […]

Jim Dougherty - November 28, 2016

Facebook is constantly changing, and keeping up with its new features is difficult for most communications and marketing professionals. Whether […]

Jim Dougherty - August 29, 2016

Social media makes it easy to reach and connect with your audience, but are you engaging them effectively? Cheryl Byrne, […]

Maria Materise - August 24, 2016

  “(During the Ferguson, Missouri riots) Millions of tweets were apparently sent during this day where people were concentrating on […]

Jim Dougherty - August 8, 2016

Social platforms frequently change their algorithms. So how can you reach your audiences? Learn why paid advertising matters and how to do it in this post!

Jim Dougherty - August 1, 2016

Cision reviewed more than 1.2 million social mentions during the 2016 Republican National Convention. Wondering what people were most concerned about? Find out!

James Rubec - July 27, 2016

Timing is everything, and if you know what to monitor, where and when, you’ll be the one leading the conversation […]

Katie Gaab - July 26, 2016

Every quarter, there’s a lot of talk about user growth and profitability. But who are the people driving key actions? Learn all about these social superusers!

Jim Dougherty - July 25, 2016

Right now, someone is voicing their opinion, love or distrust on social media. Do you take the time to listen? […]

Katie Gaab - July 25, 2016

Pokémon Go has taken multiple countries by storm. Not sure what all the buzz is about? Find out how the mobile app works and why it matters in this post.

Jim Dougherty - July 18, 2016

Years ago, the only way to reach a journalist was to call, send a letter or stalk her in person. […]

Susan Payton - July 13, 2016

This month, freedom is on all our minds. While Independence Day may be more about securing our freedom from England […]

Susan Payton - July 6, 2016

Facebook has updated its News Feed algorithm once again. Wondering how it will affect your communication? Find out in this post!

Jim Dougherty - July 5, 2016

This week, Facebook announced it would once again be making changes to its News Feed ranking algorithm. How will this affect your brand? Posts from Pages […]

Katie Gaab - July 1, 2016
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