social media

Pokémon Go has taken multiple countries by storm. Not sure what all the buzz is about? Find out how the mobile app works and why it matters in this post.

Jim Dougherty - July 18, 2016

Years ago, the only way to reach a journalist was to call, send a letter or stalk her in person. […]

Susan Payton - July 13, 2016

This month, freedom is on all our minds. While Independence Day may be more about securing our freedom from England […]

Susan Payton - July 6, 2016

Facebook has updated its News Feed algorithm once again. Wondering how it will affect your communication? Find out in this post!

Jim Dougherty - July 5, 2016

This week, Facebook announced it would once again be making changes to its News Feed ranking algorithm. How will this affect your brand? Posts from Pages […]

Katie Gaab - July 1, 2016

Your competitors are targeting the same audience, but are their messages more effective? Monitor social conversations to keep up and inform your next move.

Maria Materise - June 29, 2016

It takes more than a few posts and likes to build an online community, and it won’t happen overnight. So […]

Maria Materise - June 23, 2016

When it comes to a successful social media campaign, diversity is key. That means that rather than posting promotional update […]

Susan Payton - June 22, 2016

Today’s audiences are bombarded with messages on multiple channels and platforms. So how can you ensure your grassroots communication is […]

Maria Materise - June 13, 2016

Last week, I talked about how not listening on social media could seriously jeopardize your business. Now I want to […]

Susan Payton - June 8, 2016

Instagram’s new changes will affect the way businesses use the platform. Find out how the latest features will help you improve your social marketing!

Jim Dougherty - June 6, 2016

Twitter recently announced six new features. Find out what the new changes are and how you can use them to become a better social media user.

Jim Dougherty - May 31, 2016

Last month, I talked to six professionals who use social media marketing to further their brands. You got some insightful […]

Susan Payton - May 25, 2016

Periscope, the live-streaming video app from Twitter, has hired Evan Hansen as the service’s first editor in chief to curate its most popular feeds.

Cision Media Research - May 20, 2016

Are you following the right influencers and industry leaders on social? Learn why quality outweighs quantity and get tips on how to choose who to follow.

Susan Payton - May 18, 2016
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