Social Metrics

Cision’s Social Journalism Country Barometer – Canada leads, Germany Comes Last

This post is written by Falk Rehkopf, managing director of Cision Germany. Cision is proud to present the first edition […]

PR News Roundup 7/13/12: 5 PR Blog posts You May Have Missed

It’s time for my weekly round-up of the best blog posts I have seen around the web this past week! […]

Introducing the Cision Influence Rating

We’ve been talking about how to identify and engage influencers on CisionBlog for some time, and yesterday we announced a […]

Social media & gender: the impact of female-dominated usage

Over the last couple of weeks, I’ve noticed a lot of chatter about gender as it relates to Social Media […]

PR News Roundup 7/11/11: 5 PR Blog Posts You May Have Missed

It’s time for my weekly round-up of the best blog posts I have seen around the web last week! Here’s […]

Is engaging in the conversation on Twitter a waste of time?

Dan Zarrella of HubSpot posted some really interesting Twitter metrics yesterday.  He was exploring whether engaging on Twitter was as […]

Who Needs PR Measurement? – A Video Chat with Cision Global Analysts’ K.C. Brown

Yesterday, Cision announced Cision Global Analysts, a business unit that will deliver custom research and strategic insights based on analysis […]

Is Big Apple Watching You? Silently?

This post was written by Phil Kam, Cision Analysis’ director of new services who is integrating social media analysis into general […]

American Idol’s Top 11: Explaining the Unexpected

This post was written by Phil Kam, Cision Analysis’ director of new services who is integrating social media analysis into […]

American Idol: Clear Reflections and Distorting Variables

This post was written by Phil Kam, Cision Analysis’ director of new services who is integrating social media analysis into […]

Empty Endorsements: Moving beyond retweets and “likes”

This post was written by Phil Kam, Cision Analysis’ director of new services who is integrating social media analysis into […]

A Bedbug Outbreak in Social Media

This post was written by Phil Kam, Cision Analysis’ director of new services who is integrating social media analysis into […]

Bouncing Back from Steven Slater

This post was written by Phil Kam, Cision Analysis’ director of new services who is integrating social media analysis into […]

Selling Social Media to the C-Suite

You already know that social media is a very powerful and cost-effective tool. But if your C-suite doesn't fully "get" it, pitching social media to them might feel like an intimidating, uphill battle.

Social media and mainstream media intertwine: Cision adds social media to CisionPoint

Time and again, we’ve discussed here the importance of measuring the impact of your message on blogs and social sites […]

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