May 13, 2012 / by Cision Contributor

Marcus Sheridan, The Sales Lion - Vocus WebinarNeed to attract more customers on search engines? Think negative, says business blogging expert, “Sales Lion” Marcus Sheridan.  It’s a mode of thinking few have explored.

Customers don’t just search for great reviews. They search for content that businesses don’t like to discuss: problems, pricing, bad feedback. So why not blog about it and attract a ton of search traffic? Join Marcus for a free Vocus webinar on Wednesday, May 16th, from 2:00 – 3:00 pm ET and see how it’s done. He’ll show you how to:

  • Turn gripes into growth by blogging about pricing, problems and issues that will drive traffic to you.
  • Build trust and traffic by discussing customer concerns honestly and helpfully
  • Attract new customers: learn how to convert all that new search traffic into sales!

Marcus gives a little perspective on how he became such an expert in a guest blog here.

Register now for your free Vocus webinar with Marcus Sheridan!

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This post was written by a guest Cision contributor.