Social listening benchmark report acknowledges Visible for ease of use, deployment, functionality and overall value
BELLEVUE, WA (Dec. 3, 2013) Visible Technologies , the industry leader in social analytics and engagement for enterprise marketers and agencies, today announced that Gleanster Research s Benchmark Report on Social Listening has recognized the company as a Best solution provider. Among the vendors reviewed in the report, Visible scored the highest ranking of Best in all four possible categories based on responses from real world industry practitioners.
The report reviewed over 40 different social listening vendors, narrowing it down to a short list of nine, including Visible. Of all the vendors, Visible was the only one ranked as a Best solution provider in all four possible categories, including:
Visible s dedication to customers is very apparent based on the scores it received from users that found the Visible Intelligence platform easy to use and deploy with the necessary features and functionality to meet their goals, said Ian Michiels, principal analyst and managing director at Gleanster Research. With over 200 tools in the market that could qualify as a social listening provider, finding a solution can be overwhelming. Only a handful of providers consistently show up in top slots suggesting the breadth and depth of the solutions from well-established players should hold more weight in short-list decisions.
The Social Listening Gleansight benchmark report analyzes challenges that companies commonly face with social listening and how top performers generate actionable insights from social data. The report examines the enabling technologies, analytic capabilities, business processes, organizational resources and corporate cultures companies put in place to maximize the value of their investment.
Our business mantra has always been centered on putting customers first, and Visible s recognition in the Gleanster Social Listening benchmark report as a Best solution provider is a testament to this dedication, said Richard Pasewark, CEO at Visible. Each day, we see customers pushing the boundaries in social listening based on the insights we provide, and the payoff they are getting is the greatest reward of all.
To read the full report, please go here.
Cision is a leading provider of public relations software that enables professionals to plan, execute and measure influencer-oriented campaigns in one integrated platform. Communication professionals use Cision to access the world s largest pitchable media and blogger database, distribute press releases, manage influencer outreach, measure social media activities, and analyze the effectiveness of campaigns. Cision, which recently combined with Vocus, also represents the Gorkana Group, Visible Technologies, PRWeb, Help a Reporter Out (HARO) and iContact brands. Headquartered in Chicago, Cision has over 100,000 customers and maintains offices in Canada, England, France, Germany, Portugal, Sweden, Finland and China. For more information, visit www.cision.com or follow @Cision on Twitter.
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