Vocus, Inc., a leading provider of cloud-based public relations and marketing software, announced today five new appointments to its senior leadership team, including:
The new team, built entirely through promotions from within Vocus, joins Chief Executive Officer Peter Granat and Chief Financial Officer Jack Pearlstein.
Our new leadership team has a depth of experience at Vocus and a tremendous understanding of our work, said Granat. The team firmly grasps the changing environment for PR professionals, and that s critical for today s industry leaders. This marks the first step in the new strategy we re developing for Vocus as we continue to meet the evolving needs of our customers.”
Vocus also announced the formation of distinct business divisions for its PR Suite, Marketing Suite and iContact products. The PR Suite, which includes Public Relations, Government Relations, PRWeb and Help a Reporter Out (HARO), will be led by Granat. The Marketing Suite will be led by You Mon Tsang as Chief Executive Officer and Mark Heys as Chief Technology Officer. Alexander will lead iContact and report to Granat.
Cision is a leading global media intelligence company, serving the complete workflow of today s communications, social media and content marketing professionals. Offering the industry s most comprehensive PR and social software, rich analytics and a Global Insights team, Cision enables clients to improve their marketing and strengthen data-driven decision making. Cision also represents the Gorkana Group, PRWeb, Help a Reporter Out (HARO) and iContact brands. Headquartered in Chicago, Cision has over 100,000 customers worldwide and maintains offices in Canada, U.K., France, Germany, Portugal, Sweden, Finland and China. For more information, visit www.cision.com or follow @Cision on Twitter.
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