Strategic alliance with LexisNexis provides access to more premium outlets in Fall 14 release of the Vocus PR Suite
Vocus, Inc., a leading provider of cloud-based public relations software, today announced Vocus Public Relations Suite updates to increase news monitoring through a strategic alliance with LexisNexis, enhance reporting on press release pickup, offer customized human edited coverage reports, and further integrate and enhance PRWeb. These updates enable public relations (PR) professionals to monitor additional media outlets and access more detailed press release reports, featuring metrics on outlet reach and type.
We do our best to deliver what customers tell us they need, said Vocus Senior Vice President of Marketing and Product Management Mark Thabit. The latest release provides unprecedented, fully integrated worldwide monitoring, analysis and services to meet the evolving and demanding needs of the modern PR professional.
The updates included in the Fall 14 release include:
To learn more about the enhancements to the Vocus PR Suite and PRWeb in the Fall 14 release, please visit The Vocus Blog.
Cision is a leading global media intelligence company, serving the complete workflow of today s communications, social media and content marketing professionals. Offering the industry s most comprehensive PR and social software, rich analytics and a Global Insights team, Cision enables clients to improve their marketing and strengthen data-driven decision making. Cision also represents the Gorkana Group, PRWeb, Help a Reporter Out (HARO) and iContact brands. Headquartered in Chicago, Cision has over 100,000 customers worldwide and maintains offices in Canada, U.K., France, Germany, Portugal, Sweden, Finland and China. For more information, visit www.cision.com or follow @Cision on Twitter.
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