BEST PRACTICES

How Do You Solve for the 'S' in ESG?
How (and why) brands should address their social impact.

Which Press Releases Received the Most Traction in March?
A look at high-performing press releases from March and other trends for PR pros to know.

No April Fools’ Joke: How to Combat Misinformation and Fake News Around Your Brand
How PR and comms professionals can stop the spread of misinformation and fake news.

How PR Pros Can Increase Their Earned Media Luck
Sponsored placement can give your brand the boost it needs.
Cision’s 2021 State of the Media Report
We surveyed over 2,700 journalists from all over the world for our 12th annual State of the Media Report

International Women’s Day: How to #BreakTheBias in PR and Comms
How PR and comms pros can promote gender equality in the workplace, according to industry leaders.

Solving for 3 of Today's Biggest PR Challenges
You put a lot of time and energy into your PR efforts, so why don't your results reflect that?

32 Writing Prompts to Reignite Your Love for Writing
These writing prompts can help you get the words flowing and maybe you'll find another story (or stories) along the way.

6 Bad Writing Habits for PR Pros to Ditch in 2022
Make the “new normal” one that doesn’t include these bad writing habits.
Media Database and Earned Media Toolkit
Learn how to generate more earned media placements with this toollkit.

12 Lessons to Bring to Your 2022 PR Strategy
What last year's biggest findings taught us about how to plan for the year ahead.

A Look Back: The Most Impressive Press Release of 2021
See why this press release stood out among the rest.

3 New Year's Resolutions for PR Pros in 2022
Ambitious but attainable goals to position you for success in 2022.

The 5 Most Impressive Press Releases from October
Press releases that focused on ESG stood out from the crowd this month.
Crisis Prevention Kit
Prepare a comms strategy before a crisis even strikes, with the help of our Crisis Prevention Toolkit.

How to Pitch Fashion Journalists Today
Five tips for breaking through a fashion influencer's crowded inbox.

3 Lessons for Creating ESG Messaging
Win over customers and investors with clear, compelling ESG communications.

The 5 Most Impressive Press Releases from September
Press releases with data points stood out from the crowd this month.

5 Things We Learned From the 2021 State of the Press Release
Key takeaways for PR pros from an analysis of 100,000 press releases.
5 Big Truths Social Data Can Uncover for PR Pros
Jay Baer showcases 5 ways to use social media data to execute and optimize key tasks.

What Apple’s Mail Privacy Protection Means for PR and Comms Pros
How will the changes impact you? Find out.

The 5 Most Impressive Press Releases from August
Press releases with multimedia stood out from the crowd this month.

7 Ways to Make Your Press Release Go Further
How to repurpose press releases for maximum impact.

The 5 Most Impressive Press Releases from July
See why these press releases impressed us the most this month.