BEST PRACTICES

 


Webinar Rewind: The State of Investor Relations in a Virtual World
Apr 13, 2021

Webinar Rewind: The State of Investor Relations in a Virtual World

Learn how top IR leaders are adapting in the "the year of transition."

The 5 Most Impressive Press Releases from March
Apr 01, 2021

The 5 Most Impressive Press Releases from March

See why these press releases impressed us the most in March.

Marketing During a Pandemic: 3 Ways to Make It Multigenerational
Mar 30, 2021

Marketing During a Pandemic: 3 Ways to Make It Multigenerational

How to market to multiple generations right now.

Webinar Rewind: MarTech Brings Marketing and Comms Together
Mar 29, 2021

Webinar Rewind: MarTech Brings Marketing and Comms Together

Learn how marketing technology drives results

Cision’s 2019 State of the Media Report

Journalists surveyed feel like less than 25% of the pitches they receive are relevant. How can you make sure your pitch makes the cut?

5 Must-Have KPIs to Measure Your Communications Campaign
Mar 17, 2021

5 Must-Have KPIs to Measure Your Communications Campaign

See if you're measuring the right metrics.

Webinar Rewind: How to Integrate Paid, Owned and Earned (Without Losing Your Mind)
Mar 15, 2021

Webinar Rewind: How to Integrate Paid, Owned and Earned (Without Losing Your Mind)

Get more out of your earned media efforts.

Webinar Rewind: Turning Social Media Engagement Into Action
Mar 08, 2021

Webinar Rewind: Turning Social Media Engagement Into Action

PR pros from top brands on how they integrate social media and comms.

Webinar Rewind: DO’s and DON’Ts for Measuring and Proving Your ROI
Mar 01, 2021

Webinar Rewind: DO’s and DON’Ts for Measuring and Proving Your ROI

PR pros from top brands on how they connect their strategies to the bottom line.

2019 Media Database and Earned Media Toolkit

Learn how to generate more earned media placements with this toollkit.

The 5 Most Impressive Press Releases from February
Mar 01, 2021

The 5 Most Impressive Press Releases from February

See why these press releases impressed us the most in February.

Webinar Rewind: Effective Brand Monitoring & Management Techniques
Feb 18, 2021

Webinar Rewind: Effective Brand Monitoring & Management Techniques

PR pros from top brands on the how's and why's of brand monitoring and reputation management.

Webinar Rewind: What’s Your Story: How to Tell Stories That Get Heard and Get Results
Feb 12, 2021

Webinar Rewind: What’s Your Story: How to Tell Stories That Get Heard and Get Results

Learn the storytelling PR pros from top brands use to get results.

Social Media and PR: 5 Brands That Got It Right
Feb 09, 2021

Social Media and PR: 5 Brands That Got It Right

See how five companies successfully and creatively use social media in their PR strategies.

2019 Crisis Prevention Kit

Prepare a comms strategy before a crisis even strikes, with the help of our Crisis Prevention Toolkit.

Webinar Rewind: What Journalists Want from PR Pros (in Their Own Words)
Feb 05, 2021

Webinar Rewind: What Journalists Want from PR Pros (in Their Own Words)

In a recent webinar, three top journalists discussed how public relations professionals can get their press releases seen and covered. Get the recap.

Are You Data-ble? How PR Analytics Drive Better Results and Bigger Budgets
Feb 04, 2021

Are You Data-ble? How PR Analytics Drive Better Results and Bigger Budgets

Powerful analytical tools have become a must-have asset for all PR and communications teams. Learn why and how to use them.

The 5 Most Impressive Press Releases from January
Feb 01, 2021

The 5 Most Impressive Press Releases from January

Need press release inspiration? Find out which press releases impressed our distribution experts the most in January and why.

How PR Fits Into Corporate Social Responsibility and 5 Brands That Get It Right
Jan 11, 2021

How PR Fits Into Corporate Social Responsibility and 5 Brands That Get It Right

Find out why more brands are focusing their PR efforts on purpose and social responsibility and learn which companies are doing it well.

5 Big Truths Social Data Can Uncover for PR Pros

Jay Baer showcases 5 ways to use social media data to execute and optimize key tasks.

How PR Pros Can Keep Their Seat at the Table Warm in 2021
Jan 08, 2021

How PR Pros Can Keep Their Seat at the Table Warm in 2021

The events of 2020 gave PR and communications professionals an opportunity to "grab a seat at the table.” Here's how to make sure you keep it.

3 Pro Tips for Writing Press Releases that Get Noticed
Jan 06, 2021

3 Pro Tips for Writing Press Releases that Get Noticed

Press releases have evolved from what they once were. Learn the new best practices for writing press releases in a changed media landscape.

Cision's Top 5 Resources of 2020
Dec 29, 2020

Cision's Top 5 Resources of 2020

Need a break from the holiday madness? Here's a list of our 5 most popular resources from 2020.

Investor Relations Leadership in the Age of Disruption
Dec 16, 2020

Investor Relations Leadership in the Age of Disruption

Staring Down Disruption: Bold Investor Relations Leadership Drives Results Amidst Chaos