2021 Holiday Gift Guide Pitching Kit
Aug 05, 2021

2021 Holiday Gift Guide Pitching Kit

Tips to make your holiday gift guide pitches merry and bright.

The Communicator’s Guide to Proving ROI Through Multi-Touch Attribution
Apr 27, 2016

The Communicator’s Guide to Proving ROI Through Multi-Touch Attribution

Take a big step forward in measurement with Cision’s “The Communicator’s Guide to Proving ROI Through Multi-Touch Attribution.” The free e-book provides step-by-step instructions for implementing and using multi-touch attribution.

State of the Media Report 2016
Feb 16, 2016

State of the Media Report 2016

Cision’s State of the Media 2016 Report highlights the technologies and trends impacting the media and shows how you can leverage them to improve your media relations.

How to Use Influencers to Expand Reach & Impact
Nov 03, 2015

How to Use Influencers to Expand Reach & Impact

Expand reach and boost your bottom line with influencer marketing. Whether you’re just starting out or refining an existing strategy.

HARO: Take Your Pitch to the Next Level
Sep 29, 2015

HARO: Take Your Pitch to the Next Level

Help a Reporter Out (HARO), is a service provided by Cision® that enables journalists and expert sources to collaborate.

Using HARO to Secure Sources
Sep 29, 2015

Using HARO to Secure Sources

Utilize HARO to add depth, perspective and legitimacy to your content

2015 Global Social Journalism Study
Jul 22, 2015

2015 Global Social Journalism Study

Learn how social media has affected journalists’ attitudes toward PR professionals, sources and their
own profession.

How to Measure PR in a Multi-Touch Attribution Model
May 28, 2015

How to Measure PR in a Multi-Touch Attribution Model

Data-driven PR isn’t a nicety. It’s imperative! PR measurement leads to more strategic insights, improved outcomes and increased visibility with stakeholders.

State of the Media 2015 Report
Mar 11, 2015

State of the Media 2015 Report

Cision’s free State of the Media 2015 Report highlights the biggest trends directly impacting the media industry, showing you the changes, technologies and initiatives affecting those who tell your brand’s story.

PR Starter Kit
Feb 16, 2015

PR Starter Kit

It’s always the right time to strengthen your core skill set. Get started by viewing Cision’s PR Starter Kit now!

The State of the Media Report 2014
Nov 26, 2014

The State of the Media Report 2014

The media evolved rapidly in 2013. Don’t let your PR strategy fall behind the times. Here’s how you can keep up with the changes.

The State of the Media Report 2013
Nov 24, 2014

The State of the Media Report 2013

Social media changed the game for reporters, publications, news consumers and PR pros. See how the role of social media has expanded and what it means for PR.

The State of the Media Report 2012
Nov 20, 2014

The State of the Media Report 2012

The media industry is changing fast. And that’s great news-as long as you understand what’s going on.

10 Tips to Get Journalists to Read Your Pitch And Cover Your News
Jan 22, 2014

10 Tips to Get Journalists to Read Your Pitch And Cover Your News

Tips from journalists at The New York Times, USA Today and more!