USING HARO TO SECURE SOURCES

 

Help a Reporter Out (HARO), is a service provided by Cision® that enables journalists and expert sources to collaborate. As a content creator using HARO, you can submit a “query” or “source request” seeking expert information, quotes, interview candidates and suggestions of products to review for your upcoming story. Once submitted, your query has the potential to reach a membership of over 800K experts in various fields.

But before you submit your first request for sources, remember that not all queries are created equal and that there is so much more to the process than simply submitting queries and collecting responses.

THE HARO TIP SHEET FOR JOURNALISTS, BLOGGERS AND BRAND COMMUNICATORS EXPANDS ON:

  • Query requirements and what is/is not accepted
  • Basics of signing up and submitting queries
  • Advice on how to choose the expert source that's right for your story
  • What to do if you've chosen to use a HARO source's feedback in your story
  • Sharing your completed story with HARO

Utilize HARO to add depth, perspective and legitimacy to your content.

 

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