New Comms Cloud Dashboards & Reports and Cision Insights
The Holiday shopping season is the ultimate Super Bowl for retailers. However, this year has presented unique challenges for retailers who are being forced to reinvent themselves as the shopping season has been drastically transformed from the norm.
Join Cision as we use our analytics tools and industry experts to explore what the media was discussing before Black Friday and Cyber Monday and how that changed post-holiday. We share top insights you need to know to continue pitching during the holiday season and into 2021. We’ll also explore how using data to understand industry trends quickly and effectively can impact your communications program year-round — especially in a time of such heightened, consistent change.
In this webinar we unwrap (pun intended):
- The impact of COVID-19 and changing consumer buying habits
- Key learnings about what the media was discussing this holiday season and how it can inform pitching
- Best practices for using analytics tools to understand the media landscape
- Designing powerful data-driven communications programs
Meet The Experts:
Senior Manager, Product Marketing
Erin is a Sr. Product Marketing Manager at Cision over the Next Gen Communication Cloud platform. With 10+ years in the Marketing and Communications realm, she has held roles in public relations, social media, field marketing, and demand generation.
Brittany Marques Souder
Client Insights Manager
Director of Product Management