If public relations and marketing professionals can squeeze anything good out of 2020, it’s how the constant barrage of upset and change can prepare us for 2021 – and beyond. While we certainly caution you against setting any upcoming plans in stone, planning is still necessary; just keep it flexible.
Use what remains of this year to reflect on recent lessons learned— and you’ll be positioned to dodge whatever lies ahead better than ever before. We’ve outlined the best practices to carry from this year into the next.
DOWNLOAD THE WHITE PAPER TO LEARN:
Top lessons learned from 2020
How to pivot your existing comms strategy
Tips for standing out in a noisy news cycle
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