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The 2024 Cision and PRWeek Global Comms Report

Find out how 400+ PR and comms leaders worldwide are approaching the way they work in today’s media landscape.

How a Nonprofit Shifted Its PR Strategy in 2020

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Pivoting in challenging times

Despite all of the uncertainty and noise in 2020, there are nonprofits providing shining examples of adapting their PR strategies to ensure commitment to their vision. Have you effectively shifted your organization's awareness and PR strategy this year?

In our eBook we take a closer look at how St. Baldrick's Foundation was able to quickly assess the effects of the pandemic and pivot from their in-person events to create an online community that continues to fund their mission.

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  • How the events of this year added to existing problems nonprofits normally face.
  • How the foundation quickly and efficiently adjusted their PR strategy to support their mission.
  • Steps orgs can take to cut through the noise during challenging times.