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    Looking for new channels to drive sales? Trying to grow brand awareness? Discover the power of influencer marketing with this guide to including influencers in your PR strategy.

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    Find out what journalists really want from PR pros. Cision's annual report is packed to the brim with surprising insights for PR and comms pros, best practices and “aha” moments.

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    The struggle to prove the impact of PR is real, but with a little innovation and tactical planning, it can be done. See how industry powerhouses Adobe and Ford were able to accomplish it.

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#CisionFact #3
Dec 16, 2019

#CisionFact #3

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Integrierte Kommunikationsmessung im digitalen Zeitalter
Dec 16, 2019

Integrierte Kommunikationsmessung im digitalen Zeitalter

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#CisionFact #4
Dec 16, 2019

#CisionFact #4

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Marketing und Vertrieb: Hand in Hand Kunden gewinnen
Nov 28, 2019

Marketing und Vertrieb: Hand in Hand Kunden gewinnen

In der Fachzeitschrift Sales Excellence wies Thomas Leitner, VP Cision Germany, auf einen zentralen Erfolgsfaktor bei der Kundengewinnung hin: Sie ist heute Teamwork und bedarf sorgfältig abgestimmter Prozesse.

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Wie steht es um die Pressefreiheit in Deutschland?
Nov 22, 2019

Wie steht es um die Pressefreiheit in Deutschland?

Ein Sonderbericht zur State of the Media Umfrage 2019

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Die Blockchain in Kommunikation, Marketing & Werbung
Sep 05, 2019

Die Blockchain in Kommunikation, Marketing & Werbung

Was Blockchain ist, wo man es findet und wie die Prognosen für die Zukunft aussehen lesen Sie in unserem neuen Whitepaper.

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Die vier Säulen der strategischen Kommunikation
Aug 19, 2019

Die vier Säulen der strategischen Kommunikation

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Design Hotels nimmt Sie mit auf eine Reise um die Welt
Aug 15, 2019

Design Hotels nimmt Sie mit auf eine Reise um die Welt

Um der Welt zu helfen, die Vielfalt und Exotik der verschiedenen Immobilien in ihrem Portfolio zu verstehen, vertraut Design Hotels auf die Cision Communications Cloud.

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5 Basic Tips on How to Podcast
Aug 14, 2019

5 Basic Tips on How to Podcast

Over the past several years podcasting has seen a boom in popularity and it seems like everyone from Joe Rogan to your neighbor have gotten in on the action. 5 tips for standing out among the thousands vying to reach the same audience.

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Wer sind die wichtigsten Influencer?
Aug 07, 2019

Wer sind die wichtigsten Influencer?

Knappe Zeit und knappe Budgets sind in der PR gang und gäbe. Da kommt es umso mehr auf die richtige Strategie und digitale Tools an.

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Smart Engagement
Jul 25, 2019

Smart Engagement

Der Weg zur optimalen Earned Media-Strategie

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Structuring Comms for Success and More: Our Upcoming Webinars
Jul 16, 2019

Structuring Comms for Success and More: Our Upcoming Webinars

We've got some great webinars coming up— mark your calendars so you don't miss the ones most relevant to you!

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Top Pitching Tips Guaranteed to Catch a Journalist’s Attention
Jul 11, 2019

Top Pitching Tips Guaranteed to Catch a Journalist’s Attention

Drastically improve your chances of reaching a journalist- and continuously collaborating with them- by taking the following tactics into consideration.

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Künstliche Intelligenz in der PR
Jul 04, 2019

Künstliche Intelligenz in der PR

In unserem neuen Whitepaper “Künstliche Intelligenz in der PR” möchten wir klären was Vorteile und Nachteile von KI sind.

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Kunst und Kommunikation
Jul 02, 2019

Kunst und Kommunikation

Wie PR und Kommunikation von einer guten Mischung aus Kreativität und Datenanalyse profitieren

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Do Execs Know What PR is?
Jun 28, 2019

Do Execs Know What PR is?

How can you increase the visibility and perceived value of your comms team in your organization? Here are a few ideas from our CEO, Kevin Akeroyd.

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‘PR Rings’ at the 2019 PRSA Travel and Tourism Conference
Jun 27, 2019

‘PR Rings’ at the 2019 PRSA Travel and Tourism Conference

Our team's favorite sessions, keynotes and takeaways from the 2019 PRSA Travel & Tourism conference.

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Welche Trends gibt es bei der Erstellung und Distribution von Content?
Jun 26, 2019

Welche Trends gibt es bei der Erstellung und Distribution von Content?

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Wie wird künstliche Intelligenz die strategische Kommunikation verändern?
Jun 19, 2019

Wie wird künstliche Intelligenz die strategische Kommunikation verändern?

Ergebnisse der ECM Studie 2019 – #4

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How Your Brand can Take a Political Stand
Jun 12, 2019

How Your Brand can Take a Political Stand

In this highly politicized society, brands must think critically about how they fit in, especially when ambivalence is no longer an option.

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