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CNN talks PR, journalism and blogging tonight

Special South by Southwest #journchat features key CNN contacts

Ever wonder how a large broadcast network navigates the rapidly evolving media landscape? Want to know best practices as a PR person for working with CNN? Now you have an opportunity to address the CNN South by Southwest team directly through a special edition of #journchat:

Beginning at 8:30p ET tonight, March 15th, 2010, #journchat founder Sarah Evans is hosting a special edition of #journchat live and will interview a panel of leaders from CNN regarding emerging trends and best practices that connect the public relations, journalism and blogging communities. The live panel will take place in Austin, TX, in conjunction with the 2010 SXSW Interactive Conference.

Confirmed participants include:

  • Doug Gross, tech reporter, CNN.com
  • Lila King, senior producer for iReport and user participation, CNN.com
  • Jen Martin, senior director of PR, new media and digital networks, CNN Worldwide
  • Chris Peacock, executive editor and vice president, CNNMoney.com
  • Ainsley TeGrotenhuis, director of digital marketing, CNN
  • Dermot Waters, senior director of product development, CNN.com
  • Alex Wellen, senior executive producer of integrated programming, CNN U.S.

The live show will be available for viewing via Evans’ Ustream account at http://www.ustream.tv/channel/prsarahevans; and those users will have the opportunity to interact directly with the moderator and pose possible questions to the panelists. Additionally, online users can continue the dialogue on Twitter by following the #journchat hashtag. I recommend using Tweetchat.com – it’s the easiest way I’ve found to follow the conversation.

#journchat is an ongoing conversation between journalists, bloggers and PR people that usually happens on Twitter every Monday evening. Typically, more than 200 participants send questions to the moderator (@journchat) or respond to others’ comments during each conversation. Since its debut on November 24, 2008, #journchat has garnered more than 6,400 followers.

On a side note, if you haven’t heard, Cision recently announced an agreement to work with Sarah Evans and #journchat to help continue a frank and open exchange of ideas about improving communication among PR and the media.

I’ll be there tonight tweeting – hope to see you there!

About Heidi Sullivan

One of PRWeek’s 40 under 40 in 2012, Heidi Sullivan is Senior Vice President of Digital Content for Cision and a self-proclaimed social media metrics nerd. She leads the company’s digital and broadcast content teams, the global research team for Cision’s media database, Cision’s social media community team and the company’s content marketing strategy. You can find her on Twitter @hksully.

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