February 14, 2012
/ by Jennifer Rodriguez
All over the world people are celebrating Social Media Week this week – drawing more than 60,000 attendees across thousands of individually organized events, with half a million connecting to the conference online and through mobile devices.
One of the events taking place in San Francisco today is the Social Insights Shoot-Out at Razorfish from 11:00 AM – 11:50 AM. During this session, presenters will be using social media analysis to address a hypothetical scenario around a major sporting goods brand who wants to do super bowl commercial featuring Tim Tebow and needs to determine if Tebow’s Christian background and previous Super Bowl ad appearance for conservative group Focus on the Family makes him too controversial.
We excited to be a part of this event by being one of the technology platforms used to help analyze this scenario. If you’re attending Social Media Week in San Francisco today, be sure to stop by!
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