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Headed to LA for the 4th Annual Gravity Summit

Next Wednesday, February 22nd, we’ll be down in LA to attend the 2012 Gravity Summit event at the UCLA campus. The Gravity Summit, now in its fourth year, brings together media influencers from sports, entertainment, and social media to talk about how social has transformed marketing and fandom in these industries. This year will be the largest event yet, bringing together over 300 top influencers and decision makers from some of the largest companies in Hollywood.

Last year we sponsored the third Gravity Summit event and we’re excited to be doing so again as the summit continues to grow. The event will take place at UCLA’s Covel Common Conference Center and it’s not too late to register. If you’re in the area, make sure to attend to gain valuable insights from some of the most influential social pros in sports and entertainment!

We’ll be speaking at 10:30am on “Using Social Data to Prevent Female Fan Fumbling,” where our own Director of Community Outreach, Ellen Enrico and Solution Architect, Ken Krumhansl will explore whether Super Bowl advertisers made the most of their $3.5 million per spot investment and how monitoring and analyzing social media data can help brands maximize marketing and advertising spend—hope to see you there!

Register to attend the Gravity Summit

Tags : social media

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