February 21, 2012
/ by ckettmann
President’s Day has come and gone. Did you enjoy your extra day off and buy that HDTV you didn’t really need or were you like all the nerds at Viralheat and worked right through the day? Since the Presidential election is right around the corner, lets take a look at some of the analytics for our current President and the guys looking to take his job…
As far President’s Day in general, our stats (which include keywords of the date) suggest there were 7220 tweets, 927 posts via Facebook, 950 unique domains mentions, and 151 related videos with 11,642 views on Monday.
So, how did our President and Republican candidates fare? Well, if the election was decided on pure mentions, Obama is the clear winner.
13,161 Tweets, 435 Facebook mentions, 352 real-time web mentions, and 160 videos.
As far the Republican Presidential candidates…
Ron Paul, who tends to dominate the social media world for Republicans got the most total mentions on Monday with 7246. Rick Santorum was the closest to Ron Paul with 6590. Mitt Romney had 3837 and Newt scored a paltry 2268.
However, everybody except for Mitt got a decent traffic bump (Twitter) during the day.
While the race for the Republican nomination has been a sort of see-saw of winners and runners-up, Romney seems to be the front runner in the polls. But in social media, Ron Paul is the clear winner.
So what do you think? Do social media analytics demonstrate a reality of popularity for a Presidential candidate?
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