February 23, 2012
/ by Jennifer Rodriguez
Earlier this week, we had the pleasure of meeting and hanging out with Jason Falls, CEO of Social Media Explorer while he visited our offices on Tuesday. During his stay, he spoke to our company, joined us for a local tweet-up in Seattle, as well as co-presented a webcast with our own Director of Professional Services, Carly Wilcox. The webcast was titled, “What She Said” – How Women’s Social Conversations Impact Buying Intent and Purchasing Behavior. Their presentation discussed how listening to female conversations online can provide insights into what influences and impacts women’s buying decisions and behavior.
A few of the many key takeaways included:
If you didn’t get a chance to join us live for the webcast, you can watch a replay of it here.
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