Too Much Good Social Stuff – How ampm Convenience Stores Are Winning with Social Media Data
ampm convenience store’s tagline is too much good stuff and when it comes to our upcoming webcast, I think there will be too much good social success stories shared–which is why I’m really looking forward to this event.
On April 10th at 10:30am PT/1:30pm ET you’ll hear Gary Schechner, Advertising and Marketing Manager and Social Media Scientist at ampm and Fer Wang, Director of Social Media at Mindshare (ampm’s media agency) discuss their social successes from using Facebook and Twitter as well as other social media channels to improve marketing effectiveness, protect brand reputation and generate new customer insights.
Co-presenting with Gary and Fer will be Jeff Zabin, bestselling author and research director at Gleanster. Jeff will share Gleanster’s latest research findings, based on the experiences of hundreds of top performing companies from the upcoming benchmark report Voice-of-the-Customer Analytics. This research will reveal best practices for maximizing the value of a company’s investment in social media and provide actionable insights you can apply immediately in the context of your own business.
We hope you can join us for the live event! To register and learn more about it please click here.
Tuesday, April 10, 2012
10:30am PT/1:30pm ET
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