5 Tricks for Getting Your Tweets Seen
Twitter has become such a large landscape with 200 million active users coming to the site from across the world. This not only makes Twitter a great place for companies to get involved in conversation but also a very busy platform where getting your posts seen can be difficult. As a large brand having your tweets seen by potential customers is your number one goal. But how can you ensure your tweets will reach your audience? Follow these 5 tips for more visibility into your tweets.
1. Know your market
Having a good understanding of your market is always important for social media. In this case, being able to pinpoint the times of day your audience is most likely to use Twitter will allow you to post during those times. As a general rule, midday and evening are the most active times on Twitter.
2. Use hashtags
Hashtags weren’t an initial product offering in Twitter but Twitter users found them as a great way to group conversations and a way to participate in global conversations.
Today, hashtags are being used in a variety of ways but their main purpose remains the same. A way to group conversations. Use hashtags in your tweets to increase the visibility and search results.
3. Don’t start a tweet with an @ symbol
Using an @ symbol at the beginnging of a tweet will pretty much guarantee your posts will not be seen by others in their stream. If you are responding to a tweet and want others to see it in their streams include a period before the symbol like this .@.
4. Location based searches
Search Twitter by location to offer special location based incentive like coupons and contests. This can also be especially helpful if there is a store issue or service outage in a specific geological location. You can filter where tweets are coming from for faster response. Viralheat can help you filter conversations on Twitter with location based searches.
5. Promoted Tweets
Promoted tweets are a way to advertise on Twitter. Use promoted posts to get more eyes on your content. This comes in handy for spreading news about downloaded content, webinar registrations, or events.
Viralheat can help businesses manage their Twitter, Facebook, LinkedIn, and Google+ accounts. Find out more about Viralheat’s capabilities by requesting a demo.
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Thought leadership and communications strategy for the C-suite written by the C-suite.
A blog for and about the media featuring trends, tips, tools, media moves and more.