Focus on the media: Instagram vs. Vine
Recently, the Facebook-owned popular picture-sharing app Instagram debuted a new feature, enabling users to record up to 15 seconds of video. This puts it in direct competition with the Twitter-owned Vine, which allows for six second videos. Our panel of media experts discusses the relevance of video capabilities on smart phones and how brands might be able to leverage this newer creative avenue:
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Thought leadership and communications strategy for the C-suite written by the C-suite.
A blog for and about the media featuring trends, tips, tools, media moves and more.