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Pitching Tips: Cision Media Panel Brings Together Journalists, PR

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From left: Shonali Burke, Adam Singer, Natasha Nicholson and Pat Craig at Cision’s media panel.

Today was our last in a series of media panels that took us across the United States, from Washington, D.C., to New York, and now San Francisco. At each location, we brought together a panel of journalists to talk about the industry and offer pitching tips to a room of PR professionals and marketers.

As you can imagine, our panel of journalists was loaded with actionable insight. Our first group – Sree Sreenivasan, Brian Stelter, Melanie Eversley and Tonya Garcia – churned out so much good information that we turned it into a PR Resource Kit, complete with two tip sheets and a 40-minute video Q&A.

We’ll have similar content coming from the panel in New York and San Francisco, and today we offer you some tips live-tweeted from today’s panel in San Francisco: Adam Singer, Natasha Nicholson and Pat Craig, moderated by Shonali Burke.










For more insight, register for one of our complimentary webinars on PR, marketing and content marketing, or download our Content Marketing Essentials for PR eBook.

About Lisa Denten

Lisa Denten is the Social Media Manager of Cision U.S., where she leads social strategy, coordinates the blog editorial calendar and manages public relations campaigns. She regularly hosts Cision webinars, was chosen as a #FollowFriday guest on industry blog Spin Sucks, and has spoken on panels for Inbound Marketing Summit and Publicity Club of Chicago. She worked in the newspaper industry before joining Cision in 2008. Connect with her on LinkedIn or Twitter at @lisaml15.

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