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Mack Collier talks Motivating Fans, Influencers

mack collierSocial media trainer, consultant and author of Think Like a Rock Star, Mack Collier shares his advice on finding the right audience for your brand. During this 50-minute Cision exclusive, you will learn:

  • The definition of brand fans and ambassadors
  • Why fans are different than the average customer
  • What to do to motivate and activate your fans
  • 4 ways to work with your fans
  • 10 steps to creating a fan or influencer outreach program

Head on over to our Activate Your Fans and Influencers page to play the on-demand webinar and learn Collier’s best practices. You also have the opportunity to continue the discussion by submitting questions for Collier to answer on Cision Blog. Send questions to [email protected] by Friday, October 25.

For more, visit Mack Collier’s site or get details on Cision’s media database and influencer identification tools.

Tags : social media

About Lisa Denten

Lisa Denten is the Social Media Manager of Cision U.S., where she leads social strategy, coordinates the blog editorial calendar and manages public relations campaigns. She regularly hosts Cision webinars, was chosen as a #FollowFriday guest on industry blog Spin Sucks, and has spoken on panels for Inbound Marketing Summit and Publicity Club of Chicago. She worked in the newspaper industry before joining Cision in 2008. Connect with her on LinkedIn or Twitter at @lisaml15.

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