July 07, 2014
/ by Heidi Sullivan
At last week’s Cision User Conference West, I was asked what some of my favorite blogs and industry sites are during my session “The PR Makeover: Integrated Communications That Work.” I promised to follow up with a blog post, but thought it would be even more helpful if I asked some of MY favorite bloggers and industry experts what THEIR favorite blogs and industry sites are and why. Here is what they said (along with a few additions from me):
Deirdre Breakenridge, PR Expanded (the ultimate PR 2.0 expert, CEO at Pure Performance Communications, professor and #PRStudChat founder):
Jay Baer, Convince & Convert (my absolute favorite resource for content marketing, author of NYT best-seller Youtility, keynote speaker and snazziest dresser in the industry):
“Probably my favorite blog right now is PSFK. It chronicles incredibly interesting developments in marketing, advertising and product design. Very inspirational, and I find so many new examples of Youtility [HS: to find out more about what Youtility is, check out Jay’s awesome book of the same name] from PSFK. The daily email is a must-read for me.”
Gini Dietrich, Spin Sucks (CEO of Arment Dietrich who is sassy, sweet and insightful at the same time, plus, who doesn’t like a blog with a series called ‘Gin & Topics?’):
“My favorite, right now, is Medium. I love all of the different voices and how I can choose which topics to read.”
Heather Whaling, PRTini (CEO of Geben Communication, moderator of #pr20chat, speaker and all around awesome person):
“Adam, the brains behind The Future Buzz, provides a consistent mix of timely industry tips/analysis, peppered with timely “pop culture” topics — always with a data-driven slant. You may not always agree with Adam, but it’s hard to argue with the data. He always makes you think. Now if only he’d write more frequently … I know I’d read more of his content!”
Patrick Coffee, PRNewser (editor of MediaBistro’s PRNewser and AgencySpy, Patrick has all the inside scoop on the PR industry):
Shonali Burke, Waxing UnLyrical (my favorite PR & social measurement expert and founder of #prmeasure and Shonali Burke Consulting):
Incidentally, some of my other favorites not mentioned above are the Holmes Report, AirPR, PRNews Blog, The Hub, Chris Brogan, PRWeek and Sarah’s Faves. There are dozens more, for sure, but these are personally the sites that I check out the most frequently. What are your favorites?
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