October 13, 2020
Cision Product News,
/ by Sarah Parker
Today we are so excited to announce the launch of Cision Connect— a brand new relationship management solution for PR and communications professionals! With Cision Connect, users can now tap into a network of over 1.1 billion social influencers, journalists, media outlets and opportunities all in one place. Cision Connect is built on the foundation of Cision’s media and influencer database to help communicators effectively target, pitch and build stronger relationships with the media.
Complete with intuitive searching and intelligent filtering technology, Cision Connect allows users to easily discover media profiles of the journalists and social influencers that are most relevant to them. Media profiles now provide supplemental information about reporters and influencers including their latest social media activity, recently published articles and article reach, empowering communicators to personalize pitches for improved earned media results.
Customers are also equipped to manage their media relationships through automatic team activity tracking, pitch performance metrics, and the ability to measure the outcomes of their outreach. Users can analyze the success of their outreach with key statistics such as email opens and unsubscribes, and view the ROI of their communications campaigns using the monitoring and analytics available in the Next Generation Cision Communications Cloud.
With Cision Connect, PR and communications professionals will now have:
For a tour of Cision Connect and to learn more about the importance of a relationship management tool, register here for Cision’s webinar on October 21st.
Cision Connect is now available in the United States, United Kingdom and Canada.
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