Insider Secrets to the Perfect Pitch  Webinar With Veteran CBS News Executive Producer Announced

CBS News executive Batt Humphreys to give attendees an inside look at securing premium media coverage

Vocus, Inc., a leading provider of cloud-based public relations software, today announced its  Insider Secrets to the Perfect Pitch  webinar on Oct. 1 at 2 p.m. ET featuring Batt Humphreys, a CBS News veteran with over 30 years of industry experience. Humphreys is the creator of Inside Media for Entrepreneurs, an online university that teaches entrepreneurs how to approach the media and be heard by news executives. The instructional, hour-long webinar will teach public relations (PR) practitioners how to craft winning pitches, hooking busy reporters in seconds.

In the age of the constant news cycle, a journalist s job has never been busier. Having only a limited time to sort through pitches, a good pitch is the difference between a story idea getting deleted or published. Humphreys will teach attendees how to earn reporters  trust, craft standout pitches by adopting a journalist s perspective, avoid common misconceptions that instantly discredit pitches, and earn media coverage by learning when and what to pitch.

All Vocus webinars are free and open to the public. Register for the webinar by clicking here. On-demand replays of the webinar will be available to registered attendees for three months. An archive of recent webinars is located at http://www.vocus.com/resources/webinars-events.

About Cision
Cision is a leading global media intelligence company, serving the complete workflow of today s communications, social media and content marketing professionals. Offering the industry s most comprehensive PR and social software, rich analytics and a Global Insights team, Cision enables clients to improve their marketing and strengthen data-driven decision making. Cision also represents the Gorkana Group, PRWeb, Help a Reporter Out (HARO) and iContact brands. Headquartered in Chicago, Cision has over 100,000 customers worldwide and maintains offices in Canada, U.K., France, Germany, Portugal, Sweden, Finland and China. For more information, visit www.cision.com or follow @Cision on Twitter.