In 2015, it’s safe to say most companies view social media as a necessary communication channel for business. Although brands […]
Since the start of public relations, media placements have been the holy grail of PR success. However, with shrinking newsrooms […]
Ah, the most wonderful time of year: it’s spring, and it’s also time for Social Media Marketing World! In the […]
Conferences are a nice change in environment compared to a typical day at the office. However, with work still going […]
Between the 24/7 news cycle and the potential crisis looming only 140 characters away, the life of a PR pro […]
In the PR tech landscape, there’s no shortage of content. Between white papers, blogs and social media posts, our audience […]
Social media isn’t just Facebook and Twitter, however those two networks dominate the social PR conversation. Did you know that […]
It’s natural for people to set goals to ensure a better and brighter future. You may have already pledged to […]
If content is king, what does that make content marketing experts? A great, must-follow resource on Twitter! In 2015, content […]
Unless you’ve been living under a rock, you’ve undoubtedly heard about the concept of word of mouth marketing (WoM). Although […]
Real-time PR isn’t off-the-cuff PR. You can’t simply tell the social media manager or intern to monitor trends and events […]
Pumpkin spice is in the air, which can only mean one thing: the holidays are coming. For those of us […]
We searched high and low for a winner of our Future of PR contest and finally have one. We asked you to predict PR’s future, and you delivered. Check out our winner’s prediction as well as a few of our other tip entries.
Thanks to technology, PR has evolved. To survive and thrive in the present and future, you need to know how and when to distribute and amplify content and measure the results. Cision CMO Mark Thabit shows you how.
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Thought leadership and communications strategy for the C-suite written by the C-suite.
A blog for and about the media featuring trends, tips, tools, media moves and more.