About Brandon Andersen

Brandon is the Director of Marketing at Cision US. In his role, Brandon leads Cision’s US marketing team and develops strategies for engaging marketing and PR professionals. He is a host of the popular Cision Webinar series, and blogs about everything from inbound/content marketing tactics to future trends in communication and technology on Cision Blog. Find him on Twitter @brandonchicago


Social Regulations and Goals

Day 3 of AMEC Measurement Week in New York City kicked off with Laura A. Grover, Senior Digital Strategy Director […]

How journalists view PR and social media – 2013 Social Journalism Survey

How have journalists’ impressions of social media and PR changed in the last year? That is the question the 2013 […]

Content Optimization for Readability, Social Media & SEO

Your content is worthless if no one can find it. (Okay, maybe not totally worthless, but darn near close.) Content […]

Content Marketing for PR eBook

If you’re not actively practicing content marketing, you’ve probably at least heard of it. It has the same type of […]

4 Steps for creating engaging content

Creating engaging content is the #1 challenge facing content marketers today. If you’re currently part of the 41% below, you […]

Creating popular content to lift less popular content

Content is king. But what if your content is so niche-specific that your potential audience is relatively small? How do […]

Google Authorship – Get credit for your content

Google has made a lot of changes to their search results in the past year. Penguins and Pandas aside, the […]

Writing for the web to keep your audience engaged

Writing for the web is tough. Your audience is distracted and you need to make your story stand out.  Here […]

Cision mobile – media contacts on the go

As people are spending less time working at their desks and more time working on their phones, professionals are realizing […]

Quick Pinterest tips to help drive traffic to your site

Here’s an interesting fact: although Pinterest only has 7% of the membership that Twitter does, it actually produces nearly as […]

Cision unwraps early holiday present for its users

When Google’s Chrome browser became the second most popular browser earlier this month, we don’t think many people were shocked. […]

Getting to know Google+ – Your questions answered

In the 5 months since the launch of Google+, we’ve hosted 3 webinars to help PR & Marketing Professionals get […]

Google+ 101 Q&A

Back in September we held our first Introduction to Google+ webinar.  Afterward, we answered a few of the great questions […]

The impact of Facebook’s Timeline on PR and Marketing

Last week Facebook introduced a new profile design known as Timeline, an infographic-like format that charts highlights from a user’s […]

Intro to Google+ Q&A

Last week we hosted the webinar “Intro to Google+.”  We had a lot of great questions and unfortunately couldn’t get […]

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