Smart companies monitor social media conversations to better understand consumer preferences, unmet needs, satisfaction levels and opportunities to improve service […]
Social Media—How is it possible for confusion and inertia to be so rampant about a topic that is so top […]
Last week, Forrester’s Principal Analyst, Tracy Stokes asked the question, “How Green Is Your Brand?” With increased demand from consumers […]
On Tuesday, May 17th I had the privilege of co-presenting a webcast with Susan Etlinger, an industry analyst from Altimeter […]
When American humorist Arnold Glasow said, “Only a strong tree can stand alone,” it was in a world where social […]
Social media reached an inflection point in 2010, with the volume and speed of social conversations reaching unprecedented levels – […]
The volume of social conversation is exploding. Hundreds of millions of blogs, millions of forums, and hundreds of thousands of […]
Many organizations, as they hear the term “Social Intelligence” used more often in the business setting, are beginning to understand […]
The social sphere, with its vast pool of micro-content, offers advertisers and businesses an entirely new way to generate positive […]
Communications Best Practices
Get the latest updates on PR, communications and marketing best practices.
Cision Product News
Keep up with everything Cision. Check here for the most current product news.
Thought leadership and communications strategy for the C-suite written by the C-suite.
A blog for and about the media featuring trends, tips, tools, media moves and more.