Get inspiration for ways you can improve and invigorate your press releases.
If your goals don’t align with press release distribution, you shouldn’t do it. Consider the following to help you decide.
Next time you’re crafting a press release, take advantage of some of these not-so-secret “hacks” to get the most out of your content.
Usually, when the term “boilerplate” is applied to a piece of writing, it’s meant dismissively: “No need to read those terms & conditions you’re signing — it’s just standard boilerplate.” But when it comes to a press release, the company...
You probably send out press releases when you have to – “checking the box” for corporate disclosure or crisis management. But there are lots of reasons your company wants to get its story out. A well-crafted press release can do just that.
Without a distribution channel, your company blog is like a car without an engine. It can sit pretty in your driveway, for only your neighbors and friends to see — or you can equip it with a turbocharged engine that will get it on the road and in ...
Every quarter, the earnings release raises the stakes for corporate communications professionals. Here’s how to plot your course.
Companies have a story to tell, and the media needs to tell a story. Here’s how to help the media tell a better story.
Editor’s Note: This content was updated on 1/30/2018. As a Content Services Manager in PR Newswire’s newsroom, every day I […]
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