Contributors



Industry stories in October
Oct 29, 2014

Industry stories in October

As October rolls to an end and the fourth quarter moves along, here’s a look at a number of interesting […]

Pitching deals for the holiday season: Five couponing blogs
Oct 24, 2014

Pitching deals for the holiday season: Five couponing blogs

It’s almost the biggest shopping time of the year. For people, especially parents, looking to save a dollar during the […]

A bad week for alternative weeklies
Oct 17, 2014

A bad week for alternative weeklies

It’s been a decidedly bad week for alternative newsweeklies, with three weeklies making headlines this week as they closed the […]

Changes continue at the Washington Post
Oct 15, 2014

Changes continue at the Washington Post

The news industry was shocked when the Graham family announced they were selling the Washington Post last year, marking the […]

The PR social media pool
Oct 10, 2014

The PR social media pool

Facebook, Twitter and YouTube are top dogs when it comes to platforms. But there’s a number of other social media […]

New organization innovations in Q3
Oct 08, 2014

New organization innovations in Q3

Last week inVocus featured some of the cuts and downsizing that happened toward the end of the third quarter. Today […]

A look at Q3 downsizing trends
Oct 03, 2014

A look at Q3 downsizing trends

Although Q3 is now behind us, there were quite a few cuts and downsizing that took place over the last […]

Featuring five sports blogs for football season
Oct 01, 2014

Featuring five sports blogs for football season

It’s that time of year when Buffalo wings and beer are synonymous with football. As Fantasy Football rankings begin to […]

The fallen mighty experimenters
Sep 26, 2014

The fallen mighty experimenters

Over the last several years a few news organizations have made headlines and stood out because of their experimental tactics […]

The power of video to PR pros
Sep 19, 2014

The power of video to PR pros

Between 2010 to 2011, Susan McLennan, owner of ReImaginePR, produced a video called Will to Survive. The video helped to […]

Video a driving force in PR campaigns & pitches
Sep 17, 2014

Video a driving force in PR campaigns & pitches

Video continues to be a driving force behind media initiatives on the web, whether it’s a newspaper, magazine, television news […]

Recent changes at the Washington Post under Jeff Bezos
Sep 12, 2014

Recent changes at the Washington Post under Jeff Bezos

The Washington Post has undergone a number of changes since Amazon co-founder Jeff Bezos purchased the paper last August from […]

Five TV blogs for the fall season
Sep 10, 2014

Five TV blogs for the fall season

As the fall season approaches so too does the return of favorite TV shows and the newest pilots. In honor […]

The growth and significance of BuzzFeed
Aug 29, 2014

The growth and significance of BuzzFeed

Launched in 2006, Buzzfeed, the viral Internet media company that covers and provides content on such topics as politics, DIY, […]

Summer launches and initiatives in the media industry
Aug 27, 2014

Summer launches and initiatives in the media industry

There have been a number of launches this summer, whether they were outlet, product or initiative, the media industry continues […]

Magazine redesigns online and in print
Aug 22, 2014

Magazine redesigns online and in print

Redesigns are a constant within the media industry and news organizations frequently decide to try out new looks, either for […]

Editorial and advertising blur more lines at Time Inc.
Aug 20, 2014

Editorial and advertising blur more lines at Time Inc.

Advertising and editorial have gotten increasingly chummy over the last several years as the news industry struggles to find alternative, […]

PR Pros tell stories of social media and journalist engagement
Aug 15, 2014

PR Pros tell stories of social media and journalist engagement

As we’ve discussed before, making connections is important, especially for PR pros with journalists. Social media has become a significant […]

Featuring five rocking music blogs
Aug 13, 2014

Featuring five rocking music blogs

It may seem like summer is winding down, but there’s still more than a month to go, and the summer […]

New roles, techniques and innovations hit Gannett newsrooms
Aug 08, 2014

New roles, techniques and innovations hit Gannett newsrooms

On Tuesday, Gannett joined a number of other media organizations in the country with its announcement that it was spinning […]

Gannett gets in line with the print/broadcast divorce
Aug 06, 2014

Gannett gets in line with the print/broadcast divorce

In the last year, a number of media organizations have spun off their publishing divisions from their more lucrative TV […]

TV and print continue with divorce proceedings
Aug 01, 2014

TV and print continue with divorce proceedings

Print media continues to be sidelined as news organizations spin off their publishing divisions from the TV business. The latest […]

A look at sales and mergers in the media industry
Jul 30, 2014

A look at sales and mergers in the media industry

A number of sales, mergers and acquisitions have been talked about or have been ongoing over the last several months. […]

Common pitfalls of PR-journalist relationship building
Jul 25, 2014

Common pitfalls of PR-journalist relationship building

We’ve been talking a lot about the PR-journalist relationship and the nature of pitching. Here we asked PR professionals to […]

Tracking the death of the blogs at the New York Times
Jul 18, 2014

Tracking the death of the blogs at the New York Times

The “blogpocalypse,” as Andrew Beaujon from Poynter.org coined it, at the New York Times is ongoing. According to Poynter, the […]